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Beauty
Published Monday May 04, 2020 by Will Price

At Home Beauty Treatments: Expert How-Tos and Helpful Tips & Tricks with #HomeBeauty

Salon
Beauty
Expert Advice

While shelter-in-place has become a large part of the “new normal,” and as select cities across the globe begin reopening, we’ve all had to find potential new avenues to explore our personal wellness, from virtual fitness routines to honing in on our ability to cut our own hair. While shifting your yoga class from the studio to the living room was easily doable thanks to the advent of virtual classes of nearly any type, when it comes to beauty routines, times have proved a little trickier.  

With so many salons and spas closed, as well as pretty much every other business out there, it's been the perfect time for our hair to get wild, our nails to go unpainted, our two eyebrows to become one, our standard beauty treatments to go by the wayside, and proper facials and masks taking a backseat to an extra hour of sleep. 

It’s also been the ideal time to try out new DIY beauty routines, especially those you may have been a little too, shall we say, embarrassed to try prior...? (Look, it’s perfectly normal to slather mayo all over my hair before bed, throw on a shower cap, and “see what happens” in the morning, Karen. Gosh.). From skin scrubs made from ingredients you found in the cupboard or an actual mud mask, to new beauty uses for standard glitter and an apple cider vinegar facial treatment, the ingenuity of the human spirit cannot be contained, especially as it pertains to at-home beauty. 

So in between your next skin treatment, before you give your S/O a haircut, “trying” DIY bangs despite what everyone told you on a Zoom happy hour, creating a personal spa day, tweezing, scrubs, a face mask that isn't really a face mask, and testing out new ingredients for a skin peel, get your phone out and share it with us! 
 


Welcome to #HomeBeauty by Mindbody 

You guys are creative. That’s for sure. And to showcase all of this creativity, as well as connect you with expert stylists to help with any potential "oops” moments, we’ve introduced the world to #HomeBeauty by Mindbody. 

It’s easy to join in on the fun: 

Simply tag your photos and videos on Instagram using #homebeauty (be sure to tag @mindbody as well). We’re keeping an eye out for all submissions and will be featuring many of them across our social outlets.

What we’re looking for...

You tagging, following, and posting images of: 

•   How much you miss your salons and spas  
•   How you are maintaining any sort of beauty routine during quarantine (good
     or bad)  
•   Ordering products (if you’re doing that) 
•   Doing at-home hair/beauty tutorials 

We’re then taking your submissions and tagging in our expert stylists and practitioners to give you a few practical tips & tricks to not only keep your routine intact but potentially improve on it.  

Through our IGTV, we’ll get your questions answered with “custom” videos and personalized shout-outs. 

That’s it! You’re most likely already showing the world what you got, and this is just a bonus of being able to connect, in real-time with stylists and practitioners. 

We’re all in this together. And while we’ve helped say thank you to our instructors in a number of different ways, our salons and spas also need to feel the love. Wherever you are in the world, let’s come together and connect with them.  

Follow @mindbody on Instagram, tag #Homebeauty, and get your custom expert advice today!  

Will Price Mindbody
Written by
Will Price
Senior Manager, Marketing Content (good guy to know)
About the author
In so many words, Will is a content marketer by trade and a story-telling appreciator by passion. Since grade school history & social studies classes, Will knew he wanted to someday be the one telling the stories versus just hearing them. Aside from unsuccessfully teaching his cross-eyed dog how to fetch, you can find Will on the Enso blog, chilling in shady spots under palm trees, and acting as the Senior Manager, Consumer Marketing at MINDBODY. He might answer on Twitter at @The_Momentum or @LordWilliam.
tipping bar graph
Beauty
Published Thursday Oct 08, 2020 by Sara Lesher

Gratuity Guide: How to Tip a Hair Stylist (and Show You Care)

Beauty

Tipping. While it can be a taboo topic that no one really wants to talk about publicly, the fact is, it’s a very important one that shouldn’t (and can’t) be avoided. This is all too true, especially now, when it comes to beauty services. Even before, “all of this” happened, there appeared to be some ambiguity about exactly how much to tip, when, what’s a respectable amount, and why. Now that we’ve tried our best at #homebeauty, it’s time to head back to the salons, spas, and other boutique beauty businesses (if you haven’t already). We’re here to guide you through gratuity in the new normal and why tipping a little extra to show your stylists and service providers you care during this tough time is the right thing to do.  

To make sure we get you all the right answers, we asked around about it (so you don’t have to). Turns out, our Instagram followers had a lot to say about how to tip your stylists and show them some extra love right now. 

Here’s what you think: 


You’ve already been tipping more 

79% of you said you’ve been tipping more for beauty services recently. We’re all so grateful for our stylists—with split ends, grown-out roots, out-of-control brows, and terrible home-cut bangs to prove it. And now that many of us can return to our salons and spas, we’re appreciating the ones who help us feel beautiful even more right now. 


But, how much more? 

We got a range of responses to this question. Some said they tip 5% more than they previously did, and many said 25%-35% total! Not only are these stylists actual artists, but they’re providing services we just can’t do ourselves. On top of that, many had to close their doors for several months, many were displaced as their salons shut down for good, and all of them are trying their best to get back to a sense of normalcy and do what they do best—help us look and feel beautiful. So, take this as a guide. Tip what you can but remember how much these wonderful people do for us.

New services are not top priority (yet) 

When it comes to trying new services, 69% of you gave it a big fat NO, while 31% remain intrigued. It makes sense that many would stick to their go-tos right now, as salons are just starting to reopen in some areas or may not be open yet at all.  

Depending on where you live and your overall health, you might be sticking with the bare minimum for now. But if your city has put in place safe reopening guidelines and measures, and you feel ready to head back out there, you can do so safely at a Mindbody salon. And you may be interested in trying out some new services right now as a way to show your local salons some extra support. If that’s you, browse beauty on the Mindbody app—and filter your categories to find out what’s out there.

Why retail therapy is important

Another way you can support your stylists right now? Shopping. It’s the safest way to show them some love without actually going in for a treatment. Many salons offer pre-payment on the Mindbody app and curbside pickup or a plethora of shipping methods, so you can keep contact to a minimum as much as possible. Plus, they have some pretty great stuff. If you need to invest in a good shampoo—especially because you haven’t gotten your hair done in months—so why not buy it from your stylist?  According to our poll, it’s a pretty even split. 55% of you haven’t bought any products yet, while the other 45% have been shopping away. If you’re part of that 55, consider checking out your salon’s product offerings (you might see something you like). 

Anything else? 

Finally, we asked you all open-endedly how else you’re supporting your stylists right now. We got a lot of great answers. There was a lot of overlap, but we thought you might like to see some of the ones that stood out. So, if we didn’t cover it all so far, we’re about to—because you all are awesome and you did it for us. Here are some of the great ideas you had: 
    •    “Paying in advance!” 

    •    “Being more diligent about scheduling appointments versus letting my hair grow out” 

    •    “Referring friends!” 

    •    “Being flexible” (this is a good one—check out the 5 things your stylist wants you to know before you book) 

    •    “Scheduling my next cut before I leave!” 

    •    “Sharing their photos on Instagram and telling friends!” 

 

So, if you’re a stylist reading this, thank you. We all want to continue showing you support during this time and beyond. And if you’re a regular person like me who really needs her highlights done, just schedule the damn appointment already (if you feel comfortable) or buy some purple shampoo from your favorite salon.

Sara Lesher
Written by
Sara Lesher
Marketing Content Associate
About the author
Spoiled by the San Diego sunshine, Sara’s hobbies include beaching, hiking, concert-going, and brewery-hopping. As Mindbody’s marketing content associate, she naturally loves reading and writing… so if you have any book recommendations, let her know. And just between us: she’s committed to health and wellness but loves a good taco (shoutout TJ Tacos in Escondido).