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Beauty
Published Monday May 04, 2020 by Will Price

At Home Beauty Treatments: Expert How-Tos and Helpful Tips & Tricks with #HomeBeauty

Salon
Beauty
Expert Advice

While shelter-in-place has become a large part of the “new normal,” and as select cities across the globe begin reopening, we’ve all had to find potential new avenues to explore our personal wellness, from virtual fitness routines to honing in on our ability to cut our own hair. While shifting your yoga class from the studio to the living room was easily doable thanks to the advent of virtual classes of nearly any type, when it comes to beauty routines, times have proved a little trickier.  

With so many salons and spas closed, as well as pretty much every other business out there, it's been the perfect time for our hair to get wild, our nails to go unpainted, our two eyebrows to become one, our standard beauty treatments to go by the wayside, and proper facials and masks taking a backseat to an extra hour of sleep. 

It’s also been the ideal time to try out new DIY beauty routines, especially those you may have been a little too, shall we say, embarrassed to try prior...? (Look, it’s perfectly normal to slather mayo all over my hair before bed, throw on a shower cap, and “see what happens” in the morning, Karen. Gosh.). From skin scrubs made from ingredients you found in the cupboard or an actual mud mask, to new beauty uses for standard glitter and an apple cider vinegar facial treatment, the ingenuity of the human spirit cannot be contained, especially as it pertains to at-home beauty. 

So in between your next skin treatment, before you give your S/O a haircut, “trying” DIY bangs despite what everyone told you on a Zoom happy hour, creating a personal spa day, tweezing, scrubs, a face mask that isn't really a face mask, and testing out new ingredients for a skin peel, get your phone out and share it with us! 

Welcome to #HomeBeauty by Mindbody 

You guys are creative. That’s for sure. And to showcase all of this creativity, as well as connect you with expert stylists to help with any potential "oops” moments, we’ve introduced the world to #HomeBeauty by Mindbody. 

It’s easy to join in on the fun: 

Simply tag your photos and videos on Instagram using #homebeauty (be sure to tag @mindbody as well). We’re keeping an eye out for all submissions and will be featuring many of them across our social outlets.

What we’re looking for...

You tagging, following, and posting images of: 

•   How much you miss your salons and spas  
•   How you are maintaining any sort of beauty routine during quarantine (good
     or bad)  
•   Ordering products (if you’re doing that) 
•   Doing at-home hair/beauty tutorials 

We’re then taking your submissions and tagging in our expert stylists and practitioners to give you a few practical tips & tricks to not only keep your routine intact but potentially improve on it.  

Through our IGTV, we’ll get your questions answered with “custom” videos and personalized shout-outs. 

That’s it! You’re most likely already showing the world what you got, and this is just a bonus of being able to connect, in real-time with stylists and practitioners. 

We’re all in this together. And while we’ve helped say thank you to our instructors in a number of different ways, our salons and spas also need to feel the love. Wherever you are in the world, let’s come together and connect with them.  

 

Follow @mindbody on Instagram, tag #Homebeauty, and get your custom expert advice today!  

Will Price Mindbody
Written by
Will Price
Senior Manager, Brand
About the author
In so many words, Will is a content marketer by trade and a story-telling appreciator by passion. Since grade school history & social studies classes, Will knew he wanted to someday be the one telling the stories versus just hearing them. Aside from unsuccessfully teaching his cross-eyed dog how to fetch, you can find Will on the Enso blog, chilling in shady spots under palm trees, and acting as the Senior Manager, Brand at Mindbody. He might answer on Twitter at @The_Momentum or @LordWilliam.
black-owned beauty and wellness businesses
Beauty
Published Sunday Jan 30, 2022 by Denise Prichard

Black-owned Beauty and Wellness Businesses to Know

February is Black History Month—a celebration of the achievements and contributions of African Americans in society.  As the beauty and wellness industry becomes a more welcoming and inclusive space for all, we are taking this opportunity to continue to shine a light on the gap of inclusivity and diversity in our industry, and take action to promote, empower, and honor the Black community that shapes and grows wellness.  

While the beauty industry is making improvements—it's important to showcase and support Black businesses and the creatives in this space every day. To honor them, we're shouting out some of our favorite Black-owned beauty and wellness businesses to support. 

1. Beauty Bin 

Beauty Bin is a full-service day spa and dry bar located in Asheville, NC. With a focus on inclusivity for people of all backgrounds, genders, and races, their MO is to match the outer beauty of every client to their inner beauty. From eyelash extensions and hydrafacials to waxing and massage, Beauty Bin is a one-stop-shop for all the spa services.  
 

2. KIKA Stretch Studio  

The KIKA Method® is a gentle assisted stretching process that loosens up tight muscles freeing your body from pain and stress. By practicing this method, clients can experience decreased muscle tension, increased energy, enhanced flexibility, a substantial reduction in stress, improved posture and relaxation, and increased mental clarity. While its headquarters is located in Las Vegas, NV, they have multiple locations sprinkled throughout the US, including Atlanta, New York City, and Dallas—just to name a few.

3. Kimberly Coleman Salon 

At Kimberly Coleman Salon, their philosophy begins with promoting healthy tresses, elegant sets, unique accouterments, perfect pampering of hands and feet, and precision cuts. Known for working with models and celebrities, they fully appreciate and celebrate the diversity of their clientele which also includes super moms and warrior dads. 

4. Pressed Roots 

Pressed Roots was developed with the simple concept in mind—that everyone deserves access to easy, and quality hair care. What started as a single pop-up shop in Boston, grew to a multi-city pop-up tour, and is now slated to be the largest national hair salon franchise specializing in the care and styling of highly textured hair, they launched their first flagship location in Dallas, TX.  

5. SW3AT  

Jersey City resident, Alyza Brevard-Rodriguez started SW3AT. The company began as a fitness apparel line in 2015 but evolved into a sanctuary catered to health and wellness now known as SW3AT Sauna Studio—the first infrared sauna studio in Jersey City. The healing power of infrared heat therapy is a phenomenal option for holistic health proven to strengthen the immune system and provide relief from joint stiffness and muscle pain. It is also supportive of any fitness program as it aids in weight loss (you can torch up to 900 calories in a 45-minute session) while also detoxifying your body from some of the most harmful toxins. 

6. The TEN Nail Bar 

Kelli Coleman and Anika Jackson opened The TEN Nail Bar in Detroit to address a void in their city. They saw a need for a quality, modern nail bar that could also serve as a fun social space for Detroit’s residents and professionals. They designed the TEN to provide their clients with a #Perfect10 experience—where you can relax, enjoy music, a drink, your friends, a clean and precise manicure, and a much-needed break from all your hectic days. 

7. Bettye O Day Spa 

Located in the beautiful downtown Hyde Park Chicago area, Bettye O Day Spa specializes in first-class treatments. They aim to nurture and relax each of their clients with individualized and innovative therapeutic techniques. From body wraps and massages to facials and hydrotherapy, this day spa promises to be a safe place for healing to occur.  

Looking for more businesses to support? ClassPass has also created a list of Black-owned business to check out all year-round. While both of these lists are a great start to get you familiar with many of the Black-owned businesses either in your neighborhood or around the globe, we have only scratched the surface. We'd love to keep these lists growing.If you have any businesses you'd like to see on this list, click here to submit a Black-owned business we should be highlighting as well! 

denise prichard
Written by
Denise Prichard
Senior Marketing Content Specialist
About the author
Denise Prichard is a certified yoga instructor (RYT-200) and an experienced content marketing professional with a penchant for writing compelling copy within the health, wellness and beauty industries. When she isn't writing or editing, you can find her teaching yoga classes, at a spin class or hanging out with her rescue pups.