How you can help ease the transition back into the salon
Download the app
Fitness memberships, workout classes, wellness services, beauty appointments and more.
We’re all missing our stylists right now (just ask my 6-inch grown-out roots). In fact, 89% of Mindbody consumers say they plan on returning to their previous beauty routines—including salon visits—post-shutdown, and they’re most excited to get their hair done.
But, many of us may also be a little apprehensive about re-entering brick and mortar salons as they start to reopen. Although many states are still mandating closures and shelter-in-place, some are slowly starting to allow salons to open their doors—with some new adjustments.
To gain some insights into what "the new normal" looks like, and what you can expect from your first trip back to the salon, we chatted with Amanda Collier, a Mindbody Regional Sales Manager and Georgian resident who just ventured out to her first visit. Follow along as we go through her journey at The Salty Mane, in Alpharetta.
The Salty Mane is a very popular salon, with 15.5k followers on their Instagram account. They offer custom color, haircuts, and hand-tied extensions from a number of super talented stylists. I’ve been going to this salon for years, and I was really excited to see a post on their Instagram saying they’d be reopening as soon as the state government allowed it.
The post on their Instagram notified followers to text the salon to make an appointment, so I did that as soon as I saw it. I received a manual text back asking what services I’d like to book and when—and be quick, because they’d have to move along to the next person. According to the owner, they received over 450 text messages and 45 voicemails in a matter of 30 minutes, as well as a list of 275 clients waiting for treatments.
I received a confirmation email 24 hours later with information about their cancellation and no-show policies, and assurance that stylists would be wearing masks. I texted the salon personally to ask if I had to wear a mask as well, and they said no.
They told us to wait outside in our cars and enter the salon at the exact time of our scheduled appointments. No one was in the waiting room, and I didn’t have to cross paths with other clients or sit next to them while waiting. It was a quick, easy, and efficient process.
I had gone seven months without any hair salon visits due to traveling and then shutdown, so I went with a full foil and haircut. It took a few hours to complete, which is expected. They did double book as usual, and the assistant helped so they could get to both of us; however, we were distanced 10 feet apart per the governor’s orders.
They did not wear gloves, but all the stylists wore masks. It honestly felt like COVID didn’t exist for a bit, and it was just a regular day at the salon. I kind of wish I wore a mask myself for extra precaution, but I did feel safe while I was there.
Every time anyone moved stations, everything was cleaned. So, if I got up to go get my hair washed, they would disinfect the area immediately. It is a huge salon, and I believe stations were already 6 feet apart pre-shutdown, but now they were even more spread apart to the 10-foot legal requirement. I did not feel close to any of the other clients.
It was definitely weird being back in a business—which is only natural—but at the same time, it felt totally normal. I felt safe the entire time, and no one seemed especially nervous or anything like that. The only thing I would do differently if I could redo it would be bringing my own mask, just for that extra layer of safety. But again, it was thoroughly cleaned and disinfected, so it wasn’t a huge deal.
Aside from my stylist and her assistant, the only other person I had to be close to was the front desk associate, as she helped me with checkout at the end. I also had to touch the pin pad to pay, which wasn’t ideal, but also expected.
Totally fine! I felt like I was in a little bubble where COVID didn’t exist. Other than it being a little quieter than normal (probably because of the added distance), it felt like business as usual and a regular day at the salon. I’d totally feel safe and comfortable going back. Plus, my hair looks great.
Well, there ya have it—a real-life in-salon experience.
During shelter-in-place, people have been less likely to prioritize beauty/grooming—78% say it’s either low priority, or something they only sometimes prioritize. But now that businesses are opening up again, it's clear there's high demand for beauty. It's time to feel confident again!
Keep these insights in mind when you see salons start to reopen near you and make your own judgment! It’s all about doing what’s best for you and staying safe, happy, and comfortable (but, please. No more DIY bangs).
Have your own at-home beauty stories to share in the meantime? Tag #HomeBeauty and @mindbody on Instagram for a chance to be featured!
And If you’re curious, check out what it’s like for other salons opening in Georgia.
Ah, 2020—the year that truly put our sanity to the test. On top of that, something that most people use to navigate through a tough time has essentially been stripped away from us—our normal workout routines. I don’t know about you, but even skipping a week at the gym can send me into a tailspin. But several months of sheltering in place and being forced to adapt to this new normal?
That’s a different story.
While I think we can all say we’re grateful that fitness studios were quick to offer virtual classes when COVID-19 hit—there is something about constantly working out by ourselves that may trigger some of us to hit pause on our workout routines and start turning towards less robust habits. *Reluctantly raises hand*
The other day I came across a stat that really set off some alarms. According to a recent study, Americans are spending an additional two hours each day on their couch since March 2020. As of recently, I can say I’m totally guilty of a little too much R&R. While an evening of Netflix and wine once sounded like heaven on earth for most of us, I think it’s safe to say the repetition of this is starting to get kind of old. Also, Schitt’s Creek is over now, so I really don’t have any excuse to not dedicate my free time to jumping back into my at-home workouts.
I started pondering what made dial back my fitness routine in the first place? Was it a lack of motivation? No, not really. Screen fatigue? I think my Netflix history outlined above would tell you that’s a solid ‘no.’ Then it hit me—the thing that motivated me to stay on top of my fitness goals was being around other people with the same goals. Pre-COVID, going to my favorite spin studio and the local yoga hot spot was how I typically spent my social hour during the workweek. I realized the best way to amp up my at-home workout routine was to re-connect with my workout buddies and start doing virtual classes together to create that sense of community I craved.
If you’re also experiencing some form of live stream lull when it comes to your workouts, then getting a virtual workout buddy may be exactly what you need. Here’s why:
Just like in-person workouts, making plans to sweat it out with one of your friends motivates you to show up and be your best self. According to the Mindbody Wellness Index, 25% of the folks we surveyed said they found it difficult to hold themselves accountable to their workout goals on their own—and an additional 20% of people said a lack of support was responsible for missed workouts.
Everybody enjoys a little friendly competition, right? Maybe you have a friend who is a powerhouse at virtual HIIT—try signing up for a class with them to help you take your workout to a whole new level.
Getting a workout sesh in with a friend is the perfect time to try a new exercise such as virtual yoga or virtual barre. Trying something new can be scary—I get it. But by trying a new type of exercise with a friend, you can both give each other a confidence boost by acting as each other’s personal hype man.
Look, we’re all craving human interaction these days—and I know I’m not the only one who is missing weekly happy hours with friends. Luckily, fitness studios are getting creative with their virtual offerings post-workout, too! When we asked members of our MindbodyOne Community how they are keeping things interesting for their students in the virtual space, they said they are hosting monthly virtual wine dates to share fitness stories and personal victories. Not only do you get to drink wine, but you and your buddy get to meet other like-minded people at the same time.
As 2020 winds down (thank goodness), you have a unique opportunity to reconnect with your friends and take your workout sessions to the next level with a virtual workout buddy. So, why not start now? Book a virtual fitness class and encourage your friends to show up for you and themselves today.