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Times are strange right now, as you all know. We’ve all heard the phrase “new normal” about a million times already, and all the while, things are still changing every day. If you asked me a few months ago what I’d be writing about right now, I would never have guessed I’d be interviewing someone about what it’s like to get a haircut.
Nonetheless, we’re all doing our best to band together and help each other out right now. You may have noticed salons and spas offering messages of support, video tutorials for DIY beauty, and now, waitlists and announcements of reopening their doors. But as we all know, this isn’t the “old normal” anymore, and there will be changes.
Here’s what you can expect to be different when you finally head back into the salon or spa:
As salons and spas begin to reopen, they’ll likely have to make changes due to new social distancing requirements. When you enter the space, you’ll probably see a complete rearrangement. Stations will be separated by at least six feet, and some might even be removed to allow for more space. Salons that don’t have that much space to spare are putting in temporary walls or partitions.
On top of that, there may be fewer appointments scheduled at the same time (and definitely no walk-ins) to limit the number of people in the building. Say goodbye to waiting rooms and lobbies—you’ll likely be asked to wait outside or in your car until the exact start time of your appointment to prevent too many people crowding the front.
In addition to their increase in space, salons and spas will likely up their cleaning standards and procedures. We surveyed active consumers on the Mindbody app and learned that among the many changes beauty and wellness businesses can make upon reopening, following rigorous sanitization guidelines is the most important. You’ll probably see social posts or confirmation emails that outline new cleaning protocols, and you may notice some signage hanging around the building to reassure that the areas have been disinfected. Employees, and even guests, will be wearing masks and/or gloves, and you may even get a spritz of hand sanitizer at the door. According to Salon 124 Group, getting these supplies is turning out to be one of the largest obstacles for reopening.
In between each appointment, they’ll thoroughly disinfect the area before the next client arrives. Not only that, but each time you move to a new station (like from shampoo to haircut), they may also wipe down the station as soon as you get up to make sure it’s clean for the next guest.
After a good haircut, we all want to check ourselves out. And now that we’re all more cautious of germs and bacteria, we also want to literally check ourselves out at the end of our appointments. Out of the various fitness, beauty, and wellness businesses on our platform, consumers feel most comfortable returning to hair salons, and 62.7% said hair cutting, coloring, styling, barbering, or blow-drying would be the first beauty service they book once restrictions are lifted. An extra, important layer of comfort can be added in the form of contactless payments.
Many salons and spas will likely be incorporating some sort of contactless checkout process to limit touch points. They may end up taking your payment information at check-in via text and removing the front desk, so you don’t have to interact with another person face-to-face.
All-in-all, you can expect changes—and lots of them. Whether it’s increased retail offerings, curbside pickups, virtual consultations, at-home appointments, or video tutorials, many salons and spas are getting creative with how they offer support to their clients. Above all, they want to help us feel beautiful, confident, and somewhat normal during this time—and for that, we’re so thankful.
Want to hear about a real salon experience firsthand? One of our own got her hair done at a reopened salon in Georgia—here’s how it went.
Are you a salon owner yourself? Check out the Reboot Kit for Salons, Spas, & Wellness Businesses for extensive info and advice on how to prepare for reopening.
For the first time ever, the globe will be watching surfing take center stage at the 2020 (postponed to July 2021) Olympics. People from all over the world will be appreciating the sport, many for the first time.
This symbolizes the surfing community breaking through centuries of negative stereotypes. Though conditions play a big part in the sport, the biggest hurdle the athletes will have to overcome to see success is mental. The winner will be the one who chooses their waves wisely with their understanding of the conditions and ability to intimidate and therefore overcome components. Meanwhile, they will be challenging themselves to emerge from crashing barrels, fly into the air, and land on the shifting surface gracefully. No big deal.
You’ve probably heard the invention of a wave pool, which creates the perfect man-made wave. In 2007, Kelly Slater founded his wave company with a passion to build the perfectly rideable wave at his surf ranch. It was debated whether the Olympics should be held in the ocean or on a manufactured wave, with many differing opinions on what would be right. The decision was made, and the event will take place in the sea, at Tsurigasaki Beach in Japan, about 40 miles east of Tokyo, where the rest of the 2021 games will be hosted.
As you watch, take a moment to reflect on the century of effort for this to happen. This initiative can be traced all the way back to the 1912 summer games that took place in Stockholm. Duke Kahanamoku, known as the father of modern surfing, won three gold medals in swimming, and while accepting his medal, he expressed that it was his dream to see surfing be added. To add fuel to the fire, International Surfing Association, recognized as the surfing world's governing authority by the International Olympic Committee (IOC), began lobbying for the inclusion of surfing in the Olympics in 1955.
Surfing is a multidimensional sport unlike any other. Nothing compares to paddling out to the serene silence that awaits beyond the breaking waves. Once you get out there, you immediately escape the many annoyances ingrained in everyday life—the constant notifications on your phone and laptop, your back-to-back schedule, answering to other people. You’re no longer on the time that your watch reads, you’re on mother nature’s time. You’re also no longer in control of your surroundings. Now, all you can do is surrender and wait for the next set to come, while trying to position yourself for when it does.
The high from catching the perfect wave is so addicting that surfers would fail on one hundred in a row just to catch that one. After you catch that perfect one, you replay it in your mind for the rest of the day.
A successful session is reliant on so many factors of mother nature—a force way bigger than us. For ideal conditions to exist, a good-sized swell must approach from the right direction, the wind must be flowing offshore, and you have to time your session right with the ebb and flow of the tide.
The sport is always teaching you life lessons. It is humbling, even if you’ve been practicing it for many years. One reason why it takes so long to master is that the conditions are going to be different every time you get out there. You might have caught a million yesterday, but today makes you feel like a kook because you can’t land one decent wave.
The community of people that you become a part of when you surf is special. A shared obsession with the ocean that brings you to dive into the water at dawn to get a session in bonds you quick. When you’re out there, you’ll find yourself interacting with people of all ages and backgrounds. People enjoy sharing the stoke of the sport. When you see someone out there teaching somebody new, you’ll encounter them cheering at the top of their lungs when they catch a good wave, and as you look around, you’ll see smiles all across the lineup. The other day, I caught a long wave in to be met with a cheering crowd of locals who frequent the spot that I do. When I got to shore, a local showed me their secret stash of hot packs to access in case I, or someone else, gets stung by a stingray when they aren’t around.
Being out in the ocean and abiding by her rules gives surfers a deep love and connection to nature. It’s common to see sea animals out there, like dolphins, stingrays, and fish. When you have an encounter, it’s a reminder that we are invading their territory. It sucks when you see trash floating in the water, or on the sand in its route to the water. It’s a sad reminder of the negative impact that humans can have on natural environments. It inspires you to pick up trash and advocate for sustainability so that we, as a collective, can take care of the beauty that we are lucky to have access to.
Tune in to see surfing break into the biggest international sporting event in the world beginning on Saturday, July 24th.
Do you live by the ocean? Paddle out with an instructor.
Don't live by the water, but still want to train for your next surf trip? Consider these classes.
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