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Flexible Pricing
Published Wednesday Apr 25, 2018 by Brittany Raine

Discover How Flexible Pricing Can Fit Your Life


Flexible Pricing 
noun | Flex·i·ble Pric·ing 
Supply and demand pricing for all types of fitness classes that you can book instantly on the MINDBODY app! 

Searching for your next workout? You now have the power to book individually priced classes that work for you (and your wallet). This is what the MINDBODY app calls Flexible Pricing. It’s based on real-time supply and demand—and it’s about to change your workout game!


What is supply and demand pricing?

Maybe you’ve heard of it. Airlines, major hotel chains, rideshare services—all examples of industries that can price their offerings based on supply and demand. The Los Angeles Dodgers are knocking it out of the park by utilizing this idea to help sell baseball tickets this season. Major musical acts are leveraging supply and demand (Taylor Swift, U2, to name a few), so they can price concert tickets to reflect and meet market demand. Even Broadway sells tickets to the hottest shows with this method of pricing. 

Whether you’re buying tickets to a sporting event or booking a flight, it’s likely you’re dealing with supply and demand pricing. Hotels offer up-to-the-minute discounts to fill empty rooms; airlines fluctuate pricing based on off-peak fares, or flights booked months in advance. Your rideshare “surges.” Supply and demand pricing is everywhere!


Flexible Pricing

So, what does MINDBODY’s Flexible Pricing mean for me?

Welcome to the world of stress-free fitness! Elevate your routine and energize your well-being with Flexible Pricing. The MINDBODY app now makes it even easier to drop in, show up and stop by the best studios in your area. With a new easy-to-use class list that showcases up-to-the-minute availability, you can see what workouts in your area that offer Flexible Pricing. Classes with Flexible Pricing will have their current supply and demand price listed next to the specific class. The price you see is what you get! 

Search, compare and book the high quality, individual workouts you want at a price that works for you—and your budget. Flexible Pricing helps you spend less time searching in the MINDBODY app and more time doing what you love. 

What are you waiting for? Get going, show up and find the fitness when you want at a price that fits your life

*Flexible Pricing is available in the U.S. only.

Brittany Raine MINDBODY
Written by
Brittany Raine
Consumer Content Program Manager
About the author
A free-spirited farmgirl from New York, Brittany traded her job as a journalist and newspaper editor for the San Diego sunshine. Brittany now leads the curation of all creative content. There are rumors she was Middle Earth's warrior elven queen in a past life.
surfer catching wave in ocean olympics
Published Friday Jul 23, 2021 by Bailey Clark

Why I’m Stoked Surfing Will Debut in the Olympics


For the first time ever, the globe will be watching surfing take center stage at the 2020 (postponed to July 2021) Olympics. People from all over the world will be appreciating the sport, many for the first time.

This symbolizes the surfing community breaking through centuries of negative stereotypes. Though conditions play a big part in the sport, the biggest hurdle the athletes will have to overcome to see success is mental. The winner will be the one who chooses their waves wisely with their understanding of the conditions and ability to intimidate and therefore overcome components. Meanwhile, they will be challenging themselves to emerge from crashing barrels, fly into the air, and land on the shifting surface gracefully. No big deal. 

You’ve probably heard the invention of a wave pool, which creates the perfect man-made wave. In 2007, Kelly Slater founded his wave company with a passion to build the perfectly rideable wave at his surf ranch. It was debated whether the Olympics should be held in the ocean or on a manufactured wave, with many differing opinions on what would be right. The decision was made, and the event will take place in the sea, at Tsurigasaki Beach in Japan, about 40 miles east of Tokyo, where the rest of the 2021 games will be hosted.

As you watch, take a moment to reflect on the century of effort for this to happen. This initiative can be traced all the way back to the 1912 summer games that took place in Stockholm. Duke Kahanamoku, known as the father of modern surfing, won three gold medals in swimming, and while accepting his medal, he expressed that it was his dream to see surfing be added. To add fuel to the fire, International Surfing Association, recognized as the surfing world's governing authority by the International Olympic Committee (IOC), began lobbying for the inclusion of surfing in the Olympics in 1955.

The magic of surfing

Surfing is a multidimensional sport unlike any other. Nothing compares to paddling out to the serene silence that awaits beyond the breaking waves. Once you get out there, you immediately escape the many annoyances ingrained in everyday life—the constant notifications on your phone and laptop, your back-to-back schedule, answering to other people. You’re no longer on the time that your watch reads, you’re on mother nature’s time. You’re also no longer in control of your surroundings. Now, all you can do is surrender and wait for the next set to come, while trying to position yourself for when it does.

The high from catching the perfect wave is so addicting that surfers would fail on one hundred in a row just to catch that one. After you catch that perfect one, you replay it in your mind for the rest of the day.

A successful session is reliant on so many factors of mother nature—a force way bigger than us. For ideal conditions to exist, a good-sized swell must approach from the right direction, the wind must be flowing offshore, and you have to time your session right with the ebb and flow of the tide.

The sport is always teaching you life lessons. It is humbling, even if you’ve been practicing it for many years. One reason why it takes so long to master is that the conditions are going to be different every time you get out there. You might have caught a million yesterday, but today makes you feel like a kook because you can’t land one decent wave.

The community of people that you become a part of when you surf is special. A shared obsession with the ocean that brings you to dive into the water at dawn to get a session in bonds you quick. When you’re out there, you’ll find yourself interacting with people of all ages and backgrounds. People enjoy sharing the stoke of the sport. When you see someone out there teaching somebody new, you’ll encounter them cheering at the top of their lungs when they catch a good wave, and as you look around, you’ll see smiles all across the lineup. The other day, I caught a long wave in to be met with a cheering crowd of locals who frequent the spot that I do. When I got to shore, a local showed me their secret stash of hot packs to access in case I, or someone else, gets stung by a stingray when they aren’t around.

Being out in the ocean and abiding by her rules gives surfers a deep love and connection to nature. It’s common to see sea animals out there, like dolphins, stingrays, and fish. When you have an encounter, it’s a reminder that we are invading their territory. It sucks when you see trash floating in the water, or on the sand in its route to the water. It’s a sad reminder of the negative impact that humans can have on natural environments. It inspires you to pick up trash and advocate for sustainability so that we, as a collective, can take care of the beauty that we are lucky to have access to.

Tune in to see surfing break into the biggest international sporting event in the world beginning on Saturday, July 24th. 

Check out these surf classes on the Mindbody App

Do you live by the ocean? Paddle out with an instructor.

Don't live by the water, but still want to train for your next surf trip? Consider these classes.

If your location isn't listed above, browse Mindbody to see if they are available in your city

About the author
Bailey Clark is a serial optimist whose passion for marketing lies within creating authentic connections to make the world happier and healthier. As a San Diego native, her favorite pastimes are surfing, F45, practicing yoga, meditation, and really any opportunity to soak up the sun.