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Rachel Blumberg
Fitness
Published Thursday Jan 02, 2020 by Brittany Raine

Good Vibrations: How PLATEFIT’s Founder Rachael Blumberg Is Shaking Up the Fitness World (Literally) 

Fitness
Expert Advice
Motivation

Something is shaking up the fitness scene in the City of Angels—and trust us, it’s not your average sweat session. It’s a studio called PLATEFIT, and it’s our favorite futuristic fitness phenomenon.  

Backed by science (and loved by celebrities), PLATEFIT’s high intensity, vibrating boutique workout classes are the brainchild of founder and trainer to the stars, Rachael Blumberg. With her love for health, wellness, and sports, Rachael has made "vibration fitness” mainstream, thanks to the Power Plate—a medical-grade device that utilizes harmonic vibrations. Her strengthening, toning, and detoxifying 27-minute classes are not only making waves in the wellness industry but have enabled her to open five studios in the cutthroat LA fitness scene.  

So how did Rachael make science trendy and super sweat-worthy? We sat down with her to find out what powers her “vibe vision” on (and off) the Power Plate.  
 


What inspired you to blend science with whole-body wellness when starting PLATEFIT? 


What inspired me to blend science with fitness was this incredible medical device, the Power Plate that changed my body and health. I was personally seeing results in as little as six sessions. By using the Power Plate, I was sleeping better and felt healthier. I knew this was something very special, and I wanted to bring it to everyone.  
 
 


 

Platefit jumping

 
The Power Plate looks like a futuristic fitness device. What exactly is vibrating plate fitness – and can it really make a difference?  


The Power Plate can totally make a difference on your body... and mind. You’ll be stronger in every element of your being. Our Signature 27-minute PLATEFIT classes heal and elongate the body, detoxify the system, and help you vibrate higher (aka good vibes). Vibration training is more than physical fitness, it’s a way to better health. We utilize the science of vibration to wake up your cells, increase circulation, drain and detoxify the lymphatic system, reduce inflammation, and accelerate recovery time. The body’s response to vibration increases serotonin and HGH and reduces cortisol—leaving you feeling high and living more vibrantly. The science behind the machine is incredible. It forces muscle contractions 30-50 times a second. That’s over 900 contractions in 30 seconds! Not only are the classes taking place in a fun and encouraging environment, but the results are real.  
 


 
Currently, your studios are located in the greater-Los Angeles area – and we’ve read about a few famous people who swear by your workout. Can we expect any celebrity sightings at a PLATEFIT class?  


Yes, that is a possibility. You never know who you might see sweating it out on a Power Plate next to you! Right now, we have clients like Teddi Mellencamp Arroyave from The Real Housewives of Beverly Hills, who attends PLATEFIT classes frequently. 

 

Platefit med ball

 

Tell us more about PLATEFIT’s under-30-minute class model. 


It’s one word: effective. The classes are 27 minutes because the vibration accelerates muscle contractions—meaning you do more (and get more results) in a shorter period of time. Just think of it this way: a 30 second Power Plate plank is equal to a 2-minute plank on the ground. Phew!  

 

Do you have advice for a first-timer at PLATEFIT? And what’s the best class to begin with?  


Be ready for something totally different, but totally fun! A workout on a Power Plate will change the way you look (and feel) about fitness. If it’s your first time at PLATEFIT, our signature PLATEFIT – Vibration Training class is the way to start. Don’t forget your grip socks! The best advice that I can give is to expect a “weird/different” experience. Remember, you are working out on a vibrating platform. At PLATEFIT, we suggest three sessions to feel comfortable and really acclimate your body. After three sessions, people get hooked. The body’s response to vibration is addictive.   

 

How are we going to feel after class? We’re thinking sweaty and sore. Do you have any post-Power Plate recovery tips?  


You’re going to feel accomplished after class, and your muscles will be tired—but in the best way possible. Like any post-workout routine, hydration and recovery are key. Try taking a RecoveryFIT/Detox - Vibration Therapy recovery class. The therapeutic vibrations help to open your body and get you that deep stretch that you crave. You are going to feel incredible after and expect to sleep really well! 

 

Platefit stepping

 

What other types of exercises compliment a PLATEFTIT workout routine?  


All types! However, we recommend yoga for our clients to help with muscle recovery.

 

Now that we’ve officially kicked off a new year – and a new decade – do you have any words of wellness wisdom for those of us looking to begin (or stay inspired) on our wellness journey?  


My philosophy is straightforward and simple: stay consistent, be kind to yourself, and sweat! It does the body good! Also, don’t be afraid to ask for help.  

 
Finally, what’s your secret to success, finding balance – and keeping your well-being in check? 


My well-being stays in check through healthy eating, working out, meditation, and journaling. My mental focus is in gratitude as I believe it beats being negative, no matter where you are in your life and on your wellness journey.  
 

Brittany Raine MINDBODY
Written by
Brittany Raine
Consumer Content Program Manager
About the author
A free-spirited farmgirl from New York, Brittany traded her job as a journalist and newspaper editor for the San Diego sunshine. Brittany now leads the curation of all creative content. There are rumors she was Middle Earth's warrior elven queen in a past life.
female massage therapist massaging client in spa
Beauty
Published Wednesday Dec 23, 2020 by Denise Prichard

Unexpected Looks and Learnings from 2020

To put it bluntly—2020 was a real bummer. When we entered the year, we all had that “20/20 vision” mindset of making the year one of travel, joy, discovering new hobbies, and conquering our fitness goals. But come March, that vision became a blurry mess of sheltering-in-place and being forced to throw our normal routines and our aspirations out the window.  

Who would have thought that something like getting a haircut would be off-limits? Or that those monthly massages wouldn’t be around to help us unwind? 2020 forced us to get creative, and you blew us away with your stick-to-itiveness. 

We recently polled you on Instagram to see which beauty and wellness services you missed the most and how you’ve re-vamped your self-care routines to stay sane during this train wreck of a year. And I must say, as I read your responses in my sweats, rocking the messiest top knot of all time, I definitely felt like I need to take it up a notch when it comes to getting ready for the workday.  

Seriously—an alarming number of you have been on point when it comes to sticking to your daily morning routines and actually wearing work clothes while on Zoom calls. Kudos to you!  

Curious to see what the takeaways were from our Instagram poll? Keep reading.

Takeaway #1: All beauty services are missed equally 
beauty services missed 2020

According to your responses, you're all sick of your exposed roots and split ends equally, with 51% of you preferring to get a haircut and 49% opting for hair color. The numbers were also pretty close when it came to your nails—with 52% of you opting for a manicure over a pedicure. Due to the pandemic, the state of the beauty industry has been on a rollercoaster of openings and closings—and they need our help and support now more than ever. If you happen to live in an area where you’re able to enjoy beauty services, make sure you show your stylist or nail artist a little bit of extra love when tipping them.  

 

Takeaway #2: You miss massages, but are ready for touchless spa treatments 
touchless spa treatments

Anybody who knows me will tell you the thing I miss the most is getting a monthly massage—and 71% of you seem to agree. With most of us working from our beds or hunched over our laptops on our couches, our posture (if not our comfort) has taken a serious hit. While most of us either live in an area where massages are off-limits or we just don’t feel safe going in for one quite yet, there are some touchless spa treatments you're ready to try.  

  • 69% of you are interested in trying an infrared sauna treatment—no surprise during the cold winter months. This type of treatment uses light to directly warm your body to increase heart rate, help you sweat out the bad stuff (like all that wine we’ve been drinking), and treat chronic health problems.  
  • 31% of you are willing to brave the cold of cryotherapy. These sessions aim to decrease inflammation and speed up recovery time after an intense workout by standing in an extremely cold chamber of liquid nitrogen or dry, fresh, oxygenated air. 
  • 52% of you are down to try out salt caves. Turns out, Himalayan pink salt isn’t just for you fancy home chefs out there. By sitting in an entire room made of this salt, you can relax and potentially treat respiratory and skin issues.   
  • 48% of you are ready to suit up for a float tank sesh. If you love meditating, this is the perfect touchless spa treatment to try. Float tanks are filled with body-temperature saltwater—and they’re lightless and soundproof. You guys—I’ve tried this and it’s definitely the kind of R&R we all need right now.  
Takeaway #3: Your self-care routines are admirable 

Call it wishful thinking, but I was fully expecting most of you to say, “Zoom camera off” as your go-to beauty tip—but I guess that’s just me. Instead, you've all been pretty consistent with your morning routines—working out, showering, and dressing like you're actually going into an office. Some of you are even going the extra mile and putting on a red lip and some earrings. I’m taking notes.  

And even though this year’s challenges put a damper on our normal routines, it's inspired us to get creative with our skincare regimen. Some of you have added new serums and masks to your skincare arsenal, while others have tried out at-home facials for that quarantine glow. By far, one of the most popular answers was the incorporation of Gua Sha to help detoxify, brighten, and tighten your skin.  

This year was one for the books. But I think it made us realize there is always wellness—and that taking care of ourselves is crucial. If you're in an area where in-house beauty services are an option, book that appointment (if you feel safe to do so). If your only option right now is to stay at home, keep carrying on with your feel-good, at-home routines.  

If you're curious to see what some other wellness trends you should take note of in 2021, check out this blog 
 

denise prichard
Written by
Denise Prichard
Marketing Content Specialist
About the author
Denise Prichard is a certified yoga instructor (RYT-200) and an experienced content marketing professional with a penchant for writing compelling copy within the health, wellness and beauty industries. When she isn't writing or editing, you can find her teaching yoga classes, at a spin class or hanging out with her rescue pups.