Download the app

The Mindbody app

Fitness memberships, workout classes, wellness services, beauty appointments and more.

fitness in the rent category
Published Tuesday Aug 11, 2020 by Sara Lesher

Investing in Yourself: Fitness Memberships and Wellness Through COVID-19


If you’re reading this article, it’s likely that health and wellness are a crucial priority in your day-to-day life. In recent years, and especially recent months due to the COVID-19 pandemic, the world’s perspective on wellness has shifted, and we’ve begun to enter a new wave. While people used to work out with an emphasis on losing weight and perfecting their body image, Mindbody’s 2020 Wellness Index found that the top motivator for people who work out five or more times a week is to live a long and healthy life. 

With the rise of boutique studios and group fitness classes (and now virtual!), came a greater emphasis on community and accountability, all contributing to the new perspective on health and wellness as an investment, rather than a purchase.  

What do I mean by that? 

Well first, the 2020 Wellness Index showed that 22% of millennials spend over $51/month on fitness. And according to our recent consumer survey, that number isn’t going anywhere. 81.4% said that once they begin attending fitness studios again, they anticipate their spending to either stay the same or increase, with reasons like planning to attend classes more often, wanting to support their studios, and hoping to add new memberships in the future. 

Rather than purchasing one fitness class every now and then, it’s clear that people see the value in committing to a routine and making wellness a priority in their lives.  

After we discovered this, we wanted to take it one step further. So, we put out an Instagram poll to our followers, asking them about their priorities when it comes to wellness. 

Here’s what we found... 


A lot of you are willing to cut out alcohol... 


cutting out alcohol

Some of you don’t care too much about TV... 


cutting out cable

A few of you might be a little impractical... 

rent and gas

And the most common answers by far were... 


eating out delivery takeout



shopping amazon clothes

Well, there you have it. It’s pretty awesome to see that in a time like this, most of us would prioritize wellness over anything else when it comes down to it, and most of us are willing to make some cuts in order to keep our favorite fitness, wellness, or beauty services. If there’s one good thing that comes out of this pandemic, it’s that we’ve realized (even more) just how much self-care can contribute to a healthy, happy life. 

Not quite sold? Explore wellness on Mindbody and decide for yourself!


Sara Lesher
Written by
Sara Lesher
Lifecycle Program Manager
About the author
Spoiled by the San Diego sunshine, Sara’s hobbies include beaching, hiking, concert-going, and brewery-hopping. A former English major, she naturally loves reading and writing… so if you have any book recommendations, let her know. And just between us: she’s committed to health and wellness but loves a good taco (shoutout TJ Tacos in Escondido).
black-owned beauty and wellness businesses
Published Sunday Jan 30, 2022 by Denise Prichard

Black-owned Beauty and Wellness Businesses to Know

February is Black History Month—a celebration of the achievements and contributions of African Americans in society.  As the beauty and wellness industry becomes a more welcoming and inclusive space for all, we are taking this opportunity to continue to shine a light on the gap of inclusivity and diversity in our industry, and take action to promote, empower, and honor the Black community that shapes and grows wellness.  

While the beauty industry is making improvements—it's important to showcase and support Black businesses and the creatives in this space every day. To honor them, we're shouting out some of our favorite Black-owned beauty and wellness businesses to support. 

1. Beauty Bin 

Beauty Bin is a full-service day spa and dry bar located in Asheville, NC. With a focus on inclusivity for people of all backgrounds, genders, and races, their MO is to match the outer beauty of every client to their inner beauty. From eyelash extensions and hydrafacials to waxing and massage, Beauty Bin is a one-stop-shop for all the spa services.  

2. KIKA Stretch Studio  

The KIKA Method® is a gentle assisted stretching process that loosens up tight muscles freeing your body from pain and stress. By practicing this method, clients can experience decreased muscle tension, increased energy, enhanced flexibility, a substantial reduction in stress, improved posture and relaxation, and increased mental clarity. While its headquarters is located in Las Vegas, NV, they have multiple locations sprinkled throughout the US, including Atlanta, New York City, and Dallas—just to name a few.

3. Kimberly Coleman Salon 

At Kimberly Coleman Salon, their philosophy begins with promoting healthy tresses, elegant sets, unique accouterments, perfect pampering of hands and feet, and precision cuts. Known for working with models and celebrities, they fully appreciate and celebrate the diversity of their clientele which also includes super moms and warrior dads. 

4. Pressed Roots 

Pressed Roots was developed with the simple concept in mind—that everyone deserves access to easy, and quality hair care. What started as a single pop-up shop in Boston, grew to a multi-city pop-up tour, and is now slated to be the largest national hair salon franchise specializing in the care and styling of highly textured hair, they launched their first flagship location in Dallas, TX.  

5. SW3AT  

Jersey City resident, Alyza Brevard-Rodriguez started SW3AT. The company began as a fitness apparel line in 2015 but evolved into a sanctuary catered to health and wellness now known as SW3AT Sauna Studio—the first infrared sauna studio in Jersey City. The healing power of infrared heat therapy is a phenomenal option for holistic health proven to strengthen the immune system and provide relief from joint stiffness and muscle pain. It is also supportive of any fitness program as it aids in weight loss (you can torch up to 900 calories in a 45-minute session) while also detoxifying your body from some of the most harmful toxins. 

6. The TEN Nail Bar 

Kelli Coleman and Anika Jackson opened The TEN Nail Bar in Detroit to address a void in their city. They saw a need for a quality, modern nail bar that could also serve as a fun social space for Detroit’s residents and professionals. They designed the TEN to provide their clients with a #Perfect10 experience—where you can relax, enjoy music, a drink, your friends, a clean and precise manicure, and a much-needed break from all your hectic days. 

7. Bettye O Day Spa 

Located in the beautiful downtown Hyde Park Chicago area, Bettye O Day Spa specializes in first-class treatments. They aim to nurture and relax each of their clients with individualized and innovative therapeutic techniques. From body wraps and massages to facials and hydrotherapy, this day spa promises to be a safe place for healing to occur.  

Looking for more businesses to support? ClassPass has also created a list of Black-owned business to check out all year-round. While both of these lists are a great start to get you familiar with many of the Black-owned businesses either in your neighborhood or around the globe, we have only scratched the surface. We'd love to keep these lists growing.If you have any businesses you'd like to see on this list, click here to submit a Black-owned business we should be highlighting as well! 

denise prichard
Written by
Denise Prichard
Senior Marketing Content Specialist
About the author
Denise Prichard is a certified yoga instructor (RYT-200) and an experienced content marketing professional with a penchant for writing compelling copy within the health, wellness and beauty industries. When she isn't writing or editing, you can find her teaching yoga classes, at a spin class or hanging out with her rescue pups.