Fitness
Relay for Relief: How We’re (Further) Connecting the World to Wellness
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As we navigate the “new normal” together, and what life has started to look like in the COVID-19 landscape, one thing is for certain: Seemingly every single business and person around the world has been impacted in some way. The wellness industry, in particular, saw a huge hit, as fitness studios and locations around the world have had to shutter their doors and look to new technologies and channels to continue to promote their classes.
As we continue our mission to connect the world to wellness, we’re partnering with our friends at Men’s Health and Women’s Health to launch Relay for Relief, the first-of-its-kind virtual workout relay. It'll feature a full day and night of back-to-back streaming workouts led by top fitness trainers and influencers throughout the world. Starting on Friday, May 15th, 2020, and running through Saturday the 16th, Relay for Relief will aim to benefit COVID-19 response and recovery efforts.
What is Relay for Relief?
Relay for Relief is a first-of-its-kind digital event. Basically, it’s the world's largest virtual workout relay hosted by Mindbody, Men’s Health, and Women’s Health.
This 24-hour event will include workouts from across the board, including HIIT, strength training, yoga, and meditation sessions, and will accommodate all fitness levels. Cost of classes will be $10 each, with proceeds benefiting the fitness community and donations going to United Way Worldwide's COVID-19 Community Response and Recovery Fund.
How do I get involved?
If you’re ready to get in on the action, join the relay, and be a part of history, you can register for one or more of the 48 consecutive, 30-minute fitness classes curated by the editors of Men's Health and Women's Health and the team at Mindbody by visiting mindbody.io/m/relayforrelief. Easy as that.
As a bonus incentive to get involved with Relay for Relief, Athleta, your favorite premium performance brand, has joined on as one of the chief sponsors and has pledged donations to support the United Way.
"COVID-19 is having a hugely disruptive impact on the wellness industry, and we are grateful to have the opportunity to partner with Men's Health and Women's Health in order to provide some relief to business owners and practitioners," said Mindbody CEO and Co-founder Rick Stollmeyer. "With this disruption comes both near-term challenges and long-term opportunities. We at Mindbody are utterly convinced that the wellness industry will grow even faster in a post-COVID-19 environment and that many existing businesses will thrive, and new businesses will emerge."
For more information and a forthcoming class schedule, check out this page.
