Mindbody

Download the app

The Mindbody app

Fitness memberships, workout classes, wellness services, beauty appointments and more.

Install
Shroom Room Los Angeles Local Drink
Local
Published Monday Feb 17, 2020 by Fitt

Shroom Room: Your New Shop For That Mushroom Coffee Fix

Drink
Food

Watch out, green juice; there’s some competition in town. While medicinal mushrooms have been a part of the health and wellness scene for decades, it’s only within the past few years that they’ve made their way to the mainstream (i.e., Whole Foods). 

And here in LA, it’s not uncommon to spot a mushroom drink or two on a menu at your local coffee shop or eatery. But nothing says “here to stay” quite like the Shroom Room, Four Sigmatic’s cafe dedicated solely to these mysterious ancient fungi. 

 

The Magic Of Mushrooms 

Unlike psychedelic mushrooms, medicinal mushrooms have no hallucinogenic effects (sorry, not sorry). Instead, their power lies in their well-studied health benefits — and there are a lot of them. These superfoods are packed with antioxidants and have been shown to increase energy, lower cholesterol, and even give your immune system a boost. 

But that’s not all. Many medicinal mushroom varieties are also considered to be adaptogens — substances and herbs used to help the body deal with stress. And that’ll come in handy when you have a looming work deadline or are mentally preparing for your daily drive on the 405. 

 

Turning A Passion Into A Business 

Four Sigmatic got its start when founder Tero Isokauppila quit his draining corporate job to start a company based on his passions (#goals) — mushrooms and health. It’s nothing new for him, though — Four Sigmatic has been successfully selling mushroom-based products since 2012. Think coffee, wellness elixirs, lattes, adaptogen powders, and more. 

Just getting into the mushroom game? Try the Mushroom Coffee with Lion’s Mane. It’s one of Four Sigmatic’s most popular products and features a blend of coffee, Lion’s Mane, Chaga, and Rhodiola Root, which can be easily added to hot water or a smoothie for natural, all-day energy without all the coffee jitters. 

 

Experience The Shroom Room 

Luckily for Angelenos, we have a place where we can score these awesome shrooms IRL. Tucked away on Abbot Kinney Blvd., the Shroom Room is Four Sigmatic’s first-ever retail space and mushroom cafe designed to resemble a birch tree forest (birthplace of the Chaga mushroom). The space is bright and inviting despite its noticeably small size — cozy might be the right word. 

And if you don’t know a thing about mushrooms, no worries. The employees here are well-versed on everything mushroom and are more than happy to help you choose the best product to meet your needs. Still unsure? You can test the waters with some samples to find the blend for you. 

Fitt Tip: Out of respect for its incredible employees, the Shroom Room has flexible hours. So before you make the trip out to Venice, we recommend calling ahead to make sure they’re open. 


THIS ARTICLE WAS ORIGINALLY PUBLISHED ON FITT.CO.
About the author
Fitt is a location-based discovery platform that connects users to healthy experiences across 30 cities in the US, Canada, UK, and Australia. Find the best fitness studios, healthy restaurants, and outdoor adventures at www.fitt.co.
black-owned beauty and wellness businesses
Beauty
Published Sunday Jan 30, 2022 by Denise Prichard

Black-owned Beauty and Wellness Businesses to Know

February is Black History Month—a celebration of the achievements and contributions of African Americans in society.  As the beauty and wellness industry becomes a more welcoming and inclusive space for all, we are taking this opportunity to continue to shine a light on the gap of inclusivity and diversity in our industry, and take action to promote, empower, and honor the Black community that shapes and grows wellness.  

While the beauty industry is making improvements—it's important to showcase and support Black businesses and the creatives in this space every day. To honor them, we're shouting out some of our favorite Black-owned beauty and wellness businesses to support. 

1. Beauty Bin 

Beauty Bin is a full-service day spa and dry bar located in Asheville, NC. With a focus on inclusivity for people of all backgrounds, genders, and races, their MO is to match the outer beauty of every client to their inner beauty. From eyelash extensions and hydrafacials to waxing and massage, Beauty Bin is a one-stop-shop for all the spa services.  
 

2. KIKA Stretch Studio  

The KIKA Method® is a gentle assisted stretching process that loosens up tight muscles freeing your body from pain and stress. By practicing this method, clients can experience decreased muscle tension, increased energy, enhanced flexibility, a substantial reduction in stress, improved posture and relaxation, and increased mental clarity. While its headquarters is located in Las Vegas, NV, they have multiple locations sprinkled throughout the US, including Atlanta, New York City, and Dallas—just to name a few.

3. Kimberly Coleman Salon 

At Kimberly Coleman Salon, their philosophy begins with promoting healthy tresses, elegant sets, unique accouterments, perfect pampering of hands and feet, and precision cuts. Known for working with models and celebrities, they fully appreciate and celebrate the diversity of their clientele which also includes super moms and warrior dads. 

4. Pressed Roots 

Pressed Roots was developed with the simple concept in mind—that everyone deserves access to easy, and quality hair care. What started as a single pop-up shop in Boston, grew to a multi-city pop-up tour, and is now slated to be the largest national hair salon franchise specializing in the care and styling of highly textured hair, they launched their first flagship location in Dallas, TX.  

5. SW3AT  

Jersey City resident, Alyza Brevard-Rodriguez started SW3AT. The company began as a fitness apparel line in 2015 but evolved into a sanctuary catered to health and wellness now known as SW3AT Sauna Studio—the first infrared sauna studio in Jersey City. The healing power of infrared heat therapy is a phenomenal option for holistic health proven to strengthen the immune system and provide relief from joint stiffness and muscle pain. It is also supportive of any fitness program as it aids in weight loss (you can torch up to 900 calories in a 45-minute session) while also detoxifying your body from some of the most harmful toxins. 

6. The TEN Nail Bar 

Kelli Coleman and Anika Jackson opened The TEN Nail Bar in Detroit to address a void in their city. They saw a need for a quality, modern nail bar that could also serve as a fun social space for Detroit’s residents and professionals. They designed the TEN to provide their clients with a #Perfect10 experience—where you can relax, enjoy music, a drink, your friends, a clean and precise manicure, and a much-needed break from all your hectic days. 

7. Bettye O Day Spa 

Located in the beautiful downtown Hyde Park Chicago area, Bettye O Day Spa specializes in first-class treatments. They aim to nurture and relax each of their clients with individualized and innovative therapeutic techniques. From body wraps and massages to facials and hydrotherapy, this day spa promises to be a safe place for healing to occur.  

Looking for more businesses to support? ClassPass has also created a list of Black-owned business to check out all year-round. While both of these lists are a great start to get you familiar with many of the Black-owned businesses either in your neighborhood or around the globe, we have only scratched the surface. We'd love to keep these lists growing.If you have any businesses you'd like to see on this list, click here to submit a Black-owned business we should be highlighting as well! 

denise prichard
Written by
Denise Prichard
Senior Marketing Content Specialist
About the author
Denise Prichard is a certified yoga instructor (RYT-200) and an experienced content marketing professional with a penchant for writing compelling copy within the health, wellness and beauty industries. When she isn't writing or editing, you can find her teaching yoga classes, at a spin class or hanging out with her rescue pups.