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Welcome to SoHo. The land of art galleries, lofts, trendy boutiques—and the Consumer Discovery Show. I traveled to New York City to discover innovative consumer brands in wellness, beauty, and food, but what I found was so much more. From spicy kombucha to Bobbi Brown’s words of wisdom, here are four, fun lessons I learned at this elite summit set amongst the city skyline.
I came to listen to the founders/co-founders of Yasso, Health-Ade Kombucha, and Spindrift talk about the shift in consumable nutrition brands, and what I walked away with was a new view on how to take ownership in anything I create. These big consumer brands are not only products of passion, but each industry leader pulled innovation and motivation from their roots—family, friends and their upbringing. They used what was familiar, focusing on staying close to what they knew, what was in their blood and creating something more significant that’s done well.
Smart beauty brand play: placing your product in the bathroom of this wellness-forward conference, so people like me get to check out first-hand what you’re working with. While washing my hands, I found Revival Body Care and instantly fell in love with their Lavender + Grapeseed Body Scrub. My hands felt like they just got a new lease on life (too bad I couldn’t slather the scrub all over). Fast-forward a few minutes—I am at Revival’s booth chatting up the owner. Based out of Cleveland, Ohio, this brand offers organic, fair trade 100% vegan natural skin and hair care products that smell like *heaven*. Plus, the honest, raw passion that’s put into Revival’s products is evident, and my skin is thankful for that. 40 pouches of body scrub, please!
I never thought I would say that. I was drawn into the bright Health-Ade Kombucha booth (and their GIF machine). Promoting their new Jalapeno-Kiwi-Cucumber kombucha combination, I have to admit I was more than hesitant to try this drink. But, all the gals in the elevator on the way up to the show were raving about it, so I figured, why not? Somewhere between spicy and refreshing, this booch might be my new go-to. A fun mix of heat and cool sweetness, Health-Ade embraced branding this combo and I am totally on-board. Disclaimer, if you aren’t obsessed with spicy things, you might want to stick to their classic Pink Lady.
Okay, so we’ve all heard of the Bobbi Brown makeup empire. When the 90’s were all about contouring and stark red lips, Bobbi brought it back to basics. Now it’s 2018 and Bobbi is killing it in the wellness industry with Beauty Evolution. Whether it’s tasty collagen “cocktail” or a new boutique inn in New Jersey, she is unapologetically making sure you know she is an expert in all things wellness. Oh, and did I mention she is curating some majorly cool content on justBOBBI.com? As Bobbi said during the closing fireside chat yesterday, “I do it simple, and I do it my way.” You can’t argue with that mantra.
When you think of self-love what do you think of? Bubble baths, walks on the beach, facemasks, or what? Self-love can mean so many different things but when we think about self-love, we have to acknowledge loving ourselves both on the outside and on the inside. The way that we show ourselves love is one of the most important things we will ever do.
How do we treat ourselves? How do we talk to ourselves? What foods are we putting into our bodies? How are we thinking about our overall well-being when practicing self-love?
As self-love defines and redefined itself for you over the years, here are a few foundational tips to think about when easing into your self-love journey.
Don’t we love this one? Loving ourselves has a lot to do with the boundaries that we have for ourselves, with others, and for others. Take time to think about your own emotional, mental, physical, and spiritual needs when setting boundaries that reflect your personal needs. Boundaries don’t have to be big and scary; they are here to remind us that you get to have your lived experience and still have expectations about how you’d like to be treated and what you’d like to feel.
When thinking about your boundaries, ask yourself:
In a world where perfectionism and curated existences have been rewarded, begin to cultivate compassion for yourself. You are a soul having a human experience and it’s totally okay if things are not perfect.
Mindfulness exercises such as Breathwork, self-care activities, and self-compassion, all help train the mind, emotions, and even the body’s stress chemicals to be able to deal with undesired situations. Self-compassion means, can you be nice to yourself? Can you find empathy and kindness for yourself in the middle of what feels chaotic, stressful, or unwanted? Self-compassion means that we get to make mistakes, have our plans not work out the way that we wanted, and we still get to celebrate that we are doing the best that we can and it is enough.
When thinking about self-compassion, ask yourself:
In every sense of the word “nourishment”, begin to learn what nourishes you and what depletes you. Nourishment doesn’t just mean food for yourself; it means that whatever you are consuming whether it be media, podcasts, people, energy, information, etc. all impact the way that we think, feel, and experience life.
Nourishing yourself definitely goes right along the lines of having your boundaries intact and practicing self-compassion.
When thinking about nourishment, ask yourself:
That’s it. Those are the foundational steps to cultivating a self-love practice that you can ease into your daily routine. Come back to these questions often, because like anything else, self-love is a practice and it takes effort, time, and intention to maintain.