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Consumer Discovery Show
Local
Published Tuesday Jun 12, 2018 by Brittany Raine

What I Learned at the Consumer Discovery Show

Beauty
Food
Travel

Welcome to SoHo. The land of art galleries, lofts, trendy boutiques—and the Consumer Discovery Show. I traveled to New York City to discover innovative consumer brands in wellness, beauty, and food, but what I found was so much more. From spicy kombucha to Bobbi Brown’s words of wisdom, here are four, fun lessons I learned at this elite summit set amongst the city skyline.  

Don’t over complicate it… and stick to your roots.


I came to listen to the founders/co-founders of Yasso, Health-Ade Kombucha, and Spindrift talk about the shift in consumable nutrition brands, and what I walked away with was a new view on how to take ownership in anything I create. These big consumer brands are not only products of passion, but each industry leader pulled innovation and motivation from their roots—family, friends and their upbringing. They used what was familiar, focusing on staying close to what they knew, what was in their blood and creating something more significant that’s done well.




Not all body scrubs are created equal.


Smart beauty brand play: placing your product in the bathroom of this wellness-forward conference, so people like me get to check out first-hand what you’re working with. While washing my hands, I found Revival Body Care and instantly fell in love with their Lavender + Grapeseed Body Scrub. My hands felt like they just got a new lease on life (too bad I couldn’t slather the scrub all over). Fast-forward a few minutes—I am at Revival’s booth chatting up the owner. Based out of Cleveland, Ohio, this brand offers organic, fair trade 100% vegan natural skin and hair care products that smell like *heaven*. Plus, the honest, raw passion that’s put into Revival’s products is evident, and my skin is thankful for that. 40 pouches of body scrub, please! 




Spicy kombucha is GOOD!


I never thought I would say that. I was drawn into the bright Health-Ade Kombucha booth (and their GIF machine). Promoting their new Jalapeno-Kiwi-Cucumber kombucha combination, I have to admit I was more than hesitant to try this drink. But, all the gals in the elevator on the way up to the show were raving about it, so I figured, why not? Somewhere between spicy and refreshing, this booch might be my new go-to. A fun mix of heat and cool sweetness, Health-Ade embraced branding this combo and I am totally on-board. Disclaimer, if you aren’t obsessed with spicy things, you might want to stick to their classic Pink Lady. 


Bobbi Brown is a freaking wellness mogul. 


Okay, so we’ve all heard of the Bobbi Brown makeup empire. When the 90’s were all about contouring and stark red lips, Bobbi brought it back to basics. Now it’s 2018 and Bobbi is killing it in the wellness industry with Beauty Evolution. Whether it’s tasty collagen “cocktail” or a new boutique inn in New Jersey, she is unapologetically making sure you know she is an expert in all things wellness. Oh, and did I mention she is curating some majorly cool content on justBOBBI.com? As Bobbi said during the closing fireside chat yesterday, “I do it simple, and I do it my way.” You can’t argue with that mantra. 


Brittany Raine MINDBODY
Written by
Brittany Raine
Consumer Content Program Manager
About the author
A free-spirited farmgirl from New York, Brittany traded her job as a journalist and newspaper editor for the San Diego sunshine. Brittany now leads the curation of all creative content. There are rumors she was Middle Earth's warrior elven queen in a past life.
people in upward dog practicing yoga on mats
Fitness
Published Wednesday Jul 28, 2021 by Bree Lewis

Sweat Redemption: 5 Tips for Getting Back Into Your Hot Yoga Practice

Yoga
Fitness
Expert Advice

If you’ve ever taken a hot yoga class, you know it’s always going to be one thing—outrageously hot. Not the “let’s hang by the pool and get that sun-kissed glow” kind of hot either. I’m talking that “I can't believe I have this much sweat in my body” and “I may or may not pass out” kind of hot. It’s nothing to mess around with, and after a year or so of not being able to go, it’s easy to forget just how serious that heat can be.

To get the maximum enjoyment and benefits out of your heated yoga classes, you need to prepare yourself before and take care of yourself afterward. Luckily, I’ve been taking some classes (sweating enough for the both of us) and I’ve listed my five favorite must-dos to help you readjust to your heated classes and get back to the hot yoga summer that we all want.

1. Go at your own pace

Heated classes are difficult in nature. The normal difficulty of regular poses is mixed in with the added challenges of sweating and dealing with the humidity and the heat (at times, I’ve seen the thermostat climb to 108 degrees—yikes!). Depending on what type of yoga class you’re taking (sculpt, Bikram, power vinyasa), the difficulty level and temperature are going to vary. It’s also important to remember that each person in the room is going to practice in a way that’s unique to them. Hours slept, hydration levels, food intake, and different lifestyles are all contributing factors that make our practices different. What you practice on your mat is your own––trust your body and only do what feels right to you.  And remember, it’s okay to take breaks!

2. Hydrate like your life depends on it (honestly, it might)

The rise in temperature mixed in with the humidity that we all know and love creates the perfect recipe for sweating—like A LOT. You go into a heated class dry and come out feeling like you just took a dip in the pool. Before heated classes, I had no idea it was physically possible to sweat that much. If you’re going to a heated class, especially after a long break, it’s easy to forget just how much you might sweat. Is it possible to lose that much water if you haven’t consumed it first? Trust me, going into your heated class super hydrated is going to make a world of difference and help you feel good throughout your practice. And don’t forget to take some sips of H2O while you’re practicing!  

3. Nourish your body

Heated classes are challenging, but I can’t stop going. Nothing quite compares to overcoming the challenge— and experiencing the cleanse my body feels after I’m done. It’s the perfect blend of hard and rewarding, but I couldn’t do it if my body wasn’t properly nourished. On the days I know I have a heated class booked; I like to make sure I am eating right. I make sure to take my vitamins and fuel my body with fruits, vegetables, and my favorite superfood shake. I hold off on food about an hour before my practice, so I feel comfortable. After the class, I like to replenish with a big protein shake (boosted with collagen to aid with muscle recovery and skin elasticity). There is no one-way path for properly nourishing your body but making sure you’re fueled for the challenge of a heated class is essential for getting the most out of your practice and feeling good on and off your mat.

4. Replenish those electrolytes

Increasing and maintaining your water intake on the days you take a heated class is important, but sometimes you need something a little extra. If you’re sweating that much, you’re basically an athlete (at least in my book) and if you’re performing like a rockstar yogi, you need to hydrate like one as well. That means replenishing those lost electrolytes. Reward yourself and your body for the hard work and treat yourself to your favorite drink. I switch off between electrolyte-boosting drinks and coconut water depending on what I’m in the mood for that day. Adding these to my post-practice self-care routine has helped me feel more hydrated after and ready to take on the world again after especially sweaty classes.

5. Bring the right equipment

Usually, a yoga mat is all you need for your practice––but heated classes are a different ballgame. I’ve gone with just a mat, and I’ve slipped all over the place. Let me tell you, there’s nothing worse than having sweat drip all over the place while you’re trying to hold a pose that makes you grip your mat for dear life (never again). Make sure you bring a towel to place over your mat, this will help with support and grip. Bringing a smaller towel is also a good idea. You can use the smaller towel to dry yourself off during water breaks or whenever you’re feeling just a bit too sweaty. This is a small step that makes a world of difference during those super-hot classes.

So, there you have it. Five of my favorite tips (more like lifesavers) that have helped me readjust to those heated classes I love so much. Getting back into it is a challenge for us all, so know you’re not alone. No matter where you’re at in your practice, remember to be kind and gentle to yourself––celebrating your health and your body’s ability to do what you love. We’re all just getting back out there, together.

Ready to jump back into your hot yoga routine? Browse Mindbody to find the perfect class for you

While you’re at it, check out some Intro Offers near you that can help you get back to your cadence of hot yoga classes.

bree lewis headshot
Written by
Bree Lewis
Marketing Content Associate
About the author
Born and raised in a small mountain town just south of Yosemite National Park, Bree is an avid lover of health, wellness, and connecting to the outside world around us. As a Cal Poly English major alumn, she has a knack for books, writing, and all things words. In her free time, she enjoys being outside, drinking craft beers, and keeping life jazzy!