Wellness
4 Ways To Support Your Local Fitness or Wellness Business
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Whether it’s your local salon that really nails your gel pedicure every month, or your neighborhood yoga studio you can walk to from your house for a little weekly zen, small businesses can play an important role in our daily lives.
From cultivating a hometown feel for the locals, to putting in the effort to really know their neighbors, studios and salons can do a lot to help others in the community.
But, what can *you* do? Get out and Shop Small for Small Business Saturday®. Founded by our partner, American Express, in 2010 to help bring more customers to local shops, it’s now a well-known shopping tradition celebrating individual communities and supporting many kinds of small businesses. Every year on the Saturday after Thanksgiving, shoppers come together to Shop Small and share the places they love with the people they love.
So, if you’re obsessed with your local Pilates studio, or recommend your neighborhood hair salon to everyone looking for a new style, here are a few ways you can support your favorite local fitness, wellness, and other small businesses in your area.
Tell your friends and family.
Word of mouth goes a long way. If you love the small Pilates studio down the street from your house, tell your friends about it. That neighborhood spa where you get your favorite deep tissue massage? Text your Mom, sister, or cousin, about it and recommend it for the next time they need a little R&R. Small businesses often rely on the support of loyal customers to keep their doors open, so take the time out of your day to send that quick text, it could mean a lot.
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Tell your friends and family.
Word of mouth goes a long way. If you love the small Pilates studio down the street from your house, tell your friends about it. That neighborhood spa where you get your favorite deep tissue massage? Text your Mom, sister, or cousin, about it and recommend it for the next time they need a little R&R. Small businesses often rely on the support of loyal customers to keep their doors open, so take the time out of your day to send that quick text, it could mean a lot.
Write a review.
Are you on a first-name basis with your favorite barre instructor at your favorite small barre studio? Write a review for one of their classes! Whether it’s your go-to restorative yoga flow, Monday Pilates, or monthly massage, give your fitness instructor or wellness staff at your local studio a little shoutout for all the hard work they do.
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Write a review.
Are you on a first-name basis with your favorite barre instructor at your favorite small barre studio? Write a review for one of their classes! Whether it’s your go-to restorative yoga flow, Monday Pilates, or monthly massage, give your fitness instructor or wellness staff at your local studio a little shoutout for all the hard work they do.
Stock up on last-minute gifts.
The holidays are on their way; do you know what to get your loved ones? If you’re stressin’ what to gift your favorite people, just stock up on a few last-minute presents at your local small fitness studio or wellness boutique. Pick up a new mat for the yogi in your life, an extra pair of grip socks for your barre BFF, or even some essential oils at a nearby neighborhood spa after a massage. You’ll get the perfect gift and support your local spot – it’s a win-win.
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Stock up on last-minute gifts.
The holidays are on their way; do you know what to get your loved ones? If you’re stressin’ what to gift your favorite people, just stock up on a few last-minute presents at your local small fitness studio or wellness boutique. Pick up a new mat for the yogi in your life, an extra pair of grip socks for your barre BFF, or even some essential oils at a nearby neighborhood spa after a massage. You’ll get the perfect gift and support your local spot – it’s a win-win.
Treat yourself.
When you’re sitting in that comfy chair for your monthly pedicure, spring for that extra relaxing spa treatment you always look at, but don’t choose. If you’re more of a fitness lover, spring for that second class during the week, or treat yourself to a healing recovery session like cryotherapy. Stepping up your self-care every once a while is good for the soul, and for business.
This month, don’t forget to Shop Small for Small Business Saturday on November 30th. Whether it’s fitness, wellness, or beauty, support the small businesses you love and celebrate your community!
MindBody is a merchant of American Express as well as acts as a referral agent to payment partners of American Express. AMERICAN EXPRESS IS NOT A SPONSOR OR ADMINISTRATOR OF THIS MARKETING PROGRAM.
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Treat yourself.
When you’re sitting in that comfy chair for your monthly pedicure, spring for that extra relaxing spa treatment you always look at, but don’t choose. If you’re more of a fitness lover, spring for that second class during the week, or treat yourself to a healing recovery session like cryotherapy. Stepping up your self-care every once a while is good for the soul, and for business.
This month, don’t forget to Shop Small for Small Business Saturday on November 30th. Whether it’s fitness, wellness, or beauty, support the small businesses you love and celebrate your community!
MindBody is a merchant of American Express as well as acts as a referral agent to payment partners of American Express. AMERICAN EXPRESS IS NOT A SPONSOR OR ADMINISTRATOR OF THIS MARKETING PROGRAM.
Beauty
Black-owned Beauty and Wellness Businesses to Know
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February is Black History Month—a celebration of the achievements and contributions of African Americans in society. As the beauty and wellness industry becomes a more welcoming and inclusive space for all, we are taking this opportunity to continue to shine a light on the gap of inclusivity and diversity in our industry, and take action to promote, empower, and honor the Black community that shapes and grows wellness.
While the beauty industry is making improvements—it's important to showcase and support Black businesses and the creatives in this space every day. To honor them, we're shouting out some of our favorite Black-owned beauty and wellness businesses to support.
1. Beauty Bin
Beauty Bin is a full-service day spa and dry bar located in Asheville, NC. With a focus on inclusivity for people of all backgrounds, genders, and races, their MO is to match the outer beauty of every client to their inner beauty. From eyelash extensions and hydrafacials to waxing and massage, Beauty Bin is a one-stop-shop for all the spa services.
2. KIKA Stretch Studio
The KIKA Method® is a gentle assisted stretching process that loosens up tight muscles freeing your body from pain and stress. By practicing this method, clients can experience decreased muscle tension, increased energy, enhanced flexibility, a substantial reduction in stress, improved posture and relaxation, and increased mental clarity. While its headquarters is located in Las Vegas, NV, they have multiple locations sprinkled throughout the US, including Atlanta, New York City, and Dallas—just to name a few.
3. Kimberly Coleman Salon
At Kimberly Coleman Salon, their philosophy begins with promoting healthy tresses, elegant sets, unique accouterments, perfect pampering of hands and feet, and precision cuts. Known for working with models and celebrities, they fully appreciate and celebrate the diversity of their clientele which also includes super moms and warrior dads.
4. Pressed Roots
Pressed Roots was developed with the simple concept in mind—that everyone deserves access to easy, and quality hair care. What started as a single pop-up shop in Boston, grew to a multi-city pop-up tour, and is now slated to be the largest national hair salon franchise specializing in the care and styling of highly textured hair, they launched their first flagship location in Dallas, TX.
5. SW3AT
Jersey City resident, Alyza Brevard-Rodriguez started SW3AT. The company began as a fitness apparel line in 2015 but evolved into a sanctuary catered to health and wellness now known as SW3AT Sauna Studio—the first infrared sauna studio in Jersey City. The healing power of infrared heat therapy is a phenomenal option for holistic health proven to strengthen the immune system and provide relief from joint stiffness and muscle pain. It is also supportive of any fitness program as it aids in weight loss (you can torch up to 900 calories in a 45-minute session) while also detoxifying your body from some of the most harmful toxins.
6. The TEN Nail Bar
Kelli Coleman and Anika Jackson opened The TEN Nail Bar in Detroit to address a void in their city. They saw a need for a quality, modern nail bar that could also serve as a fun social space for Detroit’s residents and professionals. They designed the TEN to provide their clients with a #Perfect10 experience—where you can relax, enjoy music, a drink, your friends, a clean and precise manicure, and a much-needed break from all your hectic days.
7. Bettye O Day Spa
Located in the beautiful downtown Hyde Park Chicago area, Bettye O Day Spa specializes in first-class treatments. They aim to nurture and relax each of their clients with individualized and innovative therapeutic techniques. From body wraps and massages to facials and hydrotherapy, this day spa promises to be a safe place for healing to occur.
Looking for more businesses to support? ClassPass has also created a list of Black-owned business to check out all year-round. While both of these lists are a great start to get you familiar with many of the Black-owned businesses either in your neighborhood or around the globe, we have only scratched the surface. We'd love to keep these lists growing.If you have any businesses you'd like to see on this list, click here to submit a Black-owned business we should be highlighting as well!
