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care for clients
Wellness
Published Wednesday Jul 01, 2020 by Sara Lesher

How Spas Are Reopening for Massages: An Insider’s Look

Salon
Mindbody Community
Recovery
COVID-19

Curious about what massage therapists and spas are doing to prepare for reopening? Wondering about what a massage experience might be like in the “new normal?” We know you are, given that 73% of you are aching to get your stress worked out when wellness businesses reopen post-COVID-19. Well, we are just as curious as the lot of you. So much so, that we reached out to our friend Jenalee Dahlen, Chief Visionary and Integrative Officer of Yoso Wellness Spa, to get some answers. 


What should clients expect to be different when they come to your business? 

Jenalee: A few things they can expect to have changed when they come in are... 

1.    Forms and screenings 

We send clients an intake form along with their booking confirmation, as well as a COVID-19 form and safety reminders to read and sign before their service. This removes or minimizes the time clients are gathering in the reception area. Upon arrival, we ask a series of COVID-19-related health questions and give clients a no-touch thermal temperature check. From there, we offer a spritz of sanitizer or directions to the restroom, so clients can wash their hands before receiving their service. 

[See what other salons and spas are doing to reduce contact and keep you safe] 
 

2.    Faster checkout 

On top of that, we are also providing checkouts before the services. Once the client’s treatment is complete, the practitioner can immediately step outside with them, schedule their next appointment on a tablet, and send them on their way. The only reason they would need to spend time in the reception area after their service is if we needed to show them skincare products.  
 

3.    Protective gear 

The practitioners providing the service will be wearing gloves, face coverings, and, when necessary, a face shield or protective eyewear. 
 

4.    Fewer amenities provided 

To reduce touch points, we are asking clients to bring their own water bottle, and for the time being, have removed our magazines and books for lounging and reading, extra amenities in the restroom, and client refreshments and snacks through the spa.  


These new processes will help reduce client crossover, limit the number of practitioners being in the space at the same time, and protect everyone within our doors, reducing potential exposure. Our top priority is the health and safety of our team and clients, followed by the prevention of our business from being closed again. When it is closed, we cannot physically support the wellness and self-care of our community. Anything we can do during this time to continue to create an experience while protecting everyone within our doors, we will do. 


[Book an experience at Yoso Wellness Spa] 
 

 new processes quote
What have you changed about your business to keep clients safe? 

While Yoso Wellness Spa has always had high standards for cleanliness, we have created a space to take a deeper look at our processes. This is to ensure we are creating a safe space for our clients, community, and team.  

Some additional new "Stay-Safe Protocols and Policies" we have implemented that our clients are not directly involved in are increasing our cleaning schedule for sanitizing and disinfecting through the spa: 

1.    If the restroom is used, a team member will be going in and wiping it down after.  

2.    We always try to keep the front door open to reduce the number of touch points for our clients. If a door needs to be opened, one of our team members will do it.  
 


3.    We have removed testers from the skincare area and are asking clients not to touch the retail products. A team member will be handling the products unless a client has already purchased it in order to reduce any potential exposure.  
 


4.    To help keep our clients safe, we are also holding the team members of Yoso accountable with COVID-19 screenings, staggered lunches, and sanitized skincare bottles in the treatment room at the end of every service instead of at the end of the day.  
 


5.    Additionally, Yoso is scheduling or has already taken COVID-19 testing to reassure our community that we are a safe space. We are taking this seriously, as our clients’ health and wellness are top priorities. Yoso was created to be a respite—a space for healing, balancing, and nurturing through touch and wellness—and we will do everything possible to continue to uphold, and go above and beyond, our standards to continue this mission.  
 


6.    While it is not required, to help keep our clients safe, we have also ordered eight eco-friendly air-purifiers to place throughout the entire spa, including staff-only areas. These air purifiers use a process to deactivate airborne toxins and collect tiny particles as small as bacteria from the air.  


Ultimately, our goal is to create a calm and seamless experience. While processes have changed due to COVID-19, we continue to do our best to make sure our services feel gentle, reassuring, safe, and enjoyable. What won't be different is the care, passion, and heart that go into each treatment, and the smiles that are happening under our masks. 
 
protecting everyone quote

As you can see, our favorite spas are doing everything they can to keep us safe and healthy. Whether you feel comfortable going back or want to stick at home for a while, find comfort in the fact that they’re patiently waiting and preparing for your safe and comfortable return. Thanks, Jenalee and Yoso Wellness Spa!  

Yoso Wellness Spa offers a variety of treatments from CBD massages to spray tanning. Live near Santa Cruz and want to check them out? Browse their services and book on Mindbody! 

Don’t live near Santa Cruz, but still want a massage? Browse wellness businesses near you. 


MINDBODY COVID CONSUMER SURVEY #5, JUNE 2020. 
Sara Lesher
Written by
Sara Lesher
Lifecycle Program Manager
About the author
Spoiled by the San Diego sunshine, Sara’s hobbies include beaching, hiking, concert-going, and brewery-hopping. A former English major, she naturally loves reading and writing… so if you have any book recommendations, let her know. And just between us: she’s committed to health and wellness but loves a good taco (shoutout TJ Tacos in Escondido).
black-owned beauty and wellness businesses
Beauty
Published Sunday Jan 30, 2022 by Denise Prichard

Black-owned Beauty and Wellness Businesses to Know

February is Black History Month—a celebration of the achievements and contributions of African Americans in society.  As the beauty and wellness industry becomes a more welcoming and inclusive space for all, we are taking this opportunity to continue to shine a light on the gap of inclusivity and diversity in our industry, and take action to promote, empower, and honor the Black community that shapes and grows wellness.  

While the beauty industry is making improvements—it's important to showcase and support Black businesses and the creatives in this space every day. To honor them, we're shouting out some of our favorite Black-owned beauty and wellness businesses to support. 

1. Beauty Bin 

Beauty Bin is a full-service day spa and dry bar located in Asheville, NC. With a focus on inclusivity for people of all backgrounds, genders, and races, their MO is to match the outer beauty of every client to their inner beauty. From eyelash extensions and hydrafacials to waxing and massage, Beauty Bin is a one-stop-shop for all the spa services.  
 

2. KIKA Stretch Studio  

The KIKA Method® is a gentle assisted stretching process that loosens up tight muscles freeing your body from pain and stress. By practicing this method, clients can experience decreased muscle tension, increased energy, enhanced flexibility, a substantial reduction in stress, improved posture and relaxation, and increased mental clarity. While its headquarters is located in Las Vegas, NV, they have multiple locations sprinkled throughout the US, including Atlanta, New York City, and Dallas—just to name a few.

3. Kimberly Coleman Salon 

At Kimberly Coleman Salon, their philosophy begins with promoting healthy tresses, elegant sets, unique accouterments, perfect pampering of hands and feet, and precision cuts. Known for working with models and celebrities, they fully appreciate and celebrate the diversity of their clientele which also includes super moms and warrior dads. 

4. Pressed Roots 

Pressed Roots was developed with the simple concept in mind—that everyone deserves access to easy, and quality hair care. What started as a single pop-up shop in Boston, grew to a multi-city pop-up tour, and is now slated to be the largest national hair salon franchise specializing in the care and styling of highly textured hair, they launched their first flagship location in Dallas, TX.  

5. SW3AT  

Jersey City resident, Alyza Brevard-Rodriguez started SW3AT. The company began as a fitness apparel line in 2015 but evolved into a sanctuary catered to health and wellness now known as SW3AT Sauna Studio—the first infrared sauna studio in Jersey City. The healing power of infrared heat therapy is a phenomenal option for holistic health proven to strengthen the immune system and provide relief from joint stiffness and muscle pain. It is also supportive of any fitness program as it aids in weight loss (you can torch up to 900 calories in a 45-minute session) while also detoxifying your body from some of the most harmful toxins. 

6. The TEN Nail Bar 

Kelli Coleman and Anika Jackson opened The TEN Nail Bar in Detroit to address a void in their city. They saw a need for a quality, modern nail bar that could also serve as a fun social space for Detroit’s residents and professionals. They designed the TEN to provide their clients with a #Perfect10 experience—where you can relax, enjoy music, a drink, your friends, a clean and precise manicure, and a much-needed break from all your hectic days. 

7. Bettye O Day Spa 

Located in the beautiful downtown Hyde Park Chicago area, Bettye O Day Spa specializes in first-class treatments. They aim to nurture and relax each of their clients with individualized and innovative therapeutic techniques. From body wraps and massages to facials and hydrotherapy, this day spa promises to be a safe place for healing to occur.  

Looking for more businesses to support? ClassPass has also created a list of Black-owned business to check out all year-round. While both of these lists are a great start to get you familiar with many of the Black-owned businesses either in your neighborhood or around the globe, we have only scratched the surface. We'd love to keep these lists growing.If you have any businesses you'd like to see on this list, click here to submit a Black-owned business we should be highlighting as well! 

denise prichard
Written by
Denise Prichard
Senior Marketing Content Specialist
About the author
Denise Prichard is a certified yoga instructor (RYT-200) and an experienced content marketing professional with a penchant for writing compelling copy within the health, wellness and beauty industries. When she isn't writing or editing, you can find her teaching yoga classes, at a spin class or hanging out with her rescue pups.