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SXSW MINDBODY wellness
Wellness
Published Thursday Feb 28, 2019 by Brittany Raine

Our Top 5 Favorite SXSW Moments

Meditation
Dance
Yoga

When you think of SXSW, all the music and film festival hype might come to mind. But, we found out it’s so much more. From educational panels to the wellness expo and super cool brand experiences, SXSW is not just about the celebs and barbecue; it’s about embracing Austin and getting your knowledge on in fresh (and innovative) ways. 

Whether it was dancing to a DJ and taking headshots at the LinkedIn Lounge or getting our mass mediation on with Miguel, here are our top five *favorite* things we experienced at SXSW this past weekend. 


“You need to transform your shit.”

SXSW MINDBODY

Getting our #girlpower on with Suzy Batiz.

When someone asks you if you want to attend a panel called “Alive as Sh*t” featuring the female founder of Poo-Pourri, Suzy Batiz, on International Women’s Day, you say “hell ya!”.  The insight and inspiration that Suzy brought to the stage during her conversation with emotional healing coach, JP Spears, rocked our world. From losing everything at 38 to running a $300M+ business, Suzy talked about inertly trusting (and honoring) your intuition with every choice in your life and that as women we are natural creators and we need to own that. Her bravery, conviction, vulnerability, and honesty was awe-inspiring. Suzy said that she would “...rather honor myself and the energy inside” as a woman then live in questionable doubt. Talk about some serious motivation! 

 

A mass meditation movement. 

SXSW meditation the big quiet

Meeting The Big Quiet founder, Jesse Israel. 

We told you how epic The Big Quiet’s historic SXSW mass mediation was with artists Cautious Clay, Bishop Briggs, and Miguel. Meeting the motivating man behind the scenes was even cooler! Jesse Israel, founder of The Big Quiet, is a rockstar in his own right—and has some serious stage presence. Not only does he lead some of the world’s largest mediations at legendary spots, but he’s also totally in tune with music. Jesse’s specialty? Connecting humanity with popular culture. He is making meditation mainstream in the best way possible. 

 

Turning up that bass.  

SXSW MINBODY dance yoga outdoors

Making all of downtown Austin dance, including a police officer!  

On Sunday morning, MINDBODY hosted Sunday Moves—a one-of-a-kind outdoor yoga + dance workout party in Republic Square. We joined forces with Wanderlust and Dance House Fitness for this free event,  but little did we know that somewhere between the super fun flow and booty bumping dance moves, we’d wake up the whole city! From local residents to kids, dogs, well-dressed SXSW attendees—and even an Austin Police Officer—we got everyone grooving on their Sunday morning with a smile on their face. Seeing the police officer live her best life was our favorite part! We were all about the community as people of all walks of life stopped by and got into the groove with us. 


Embracing Good Omens. 

good omens SXSW

Tapping into a little *extra* self-care with Amazon. 

Stumbling upon Amazon Prime’s new original series Good Omens brand experience takeover was one of the best decisions we made at SXSW. As we entered their “Garden of Earthly Delights” we were welcomed with everything good (and evil), from puppies to dueling pianos. But it’s the self-care offerings that really wowed us! With manicure stations and a hair styling team to get your locks looking lovely, Amazon stepped up the self-love by letting us indulge in a little something special. And who doesn’t love petting puppies after a busy day? It’s like an instant SXSW stress reliever. If it is the end of the world as we know it, we’re okay with this fun, interactive place. 

 

Wowed by wellness.

SXSW MINBODY panel

Watching our panel with awesome partners.

We were ready to “Tech In On Your Wellness Routine”—and so was everyone else that wandered into the SXSW Wellness Expo during the MINDBODY panel. Moderating a compelling conversation with thought leaders from Strava, Garmin, and Google, our very own Mariah McFarland discussed how the future of technology will influence our wellbeing. Not only did we get some insider info on what these brands (and their products) have to offer, it was like looking into a crystal ball when it comes to personalizing—and prioritizing—our wellness.  

Brittany Raine MINDBODY
Written by
Brittany Raine
Consumer Content Program Manager
About the author
A free-spirited farmgirl from New York, Brittany traded her job as a journalist and newspaper editor for the San Diego sunshine. Brittany now leads the curation of all creative content. There are rumors she was Middle Earth's warrior elven queen in a past life.
what is wellness
Wellness
Published Wednesday Oct 06, 2021 by Denise Prichard

What is Wellness?

Expert Advice
Wellness

To say the last year and a half was tough would be an understatement. In fact, it will probably go down as one of the most difficult times for our modern generation. In one of the many social polls we conducted during the pandemic, some of you described this time as a sheer “dumpster fire” or “like stepping on a Lego.” And to be honest, I couldn’t agree more.

Luckily, we’ve been able to get back to some form of normalcy in our lives and wellness routines over the last several months. As vaccines became available to the public, wellness businesses welcomed fitness fanatics, haircut seekers, and massage lovers back to in-person wellness experiences. And thank goodness for that—my roots and horrible posture from working from my bed were both getting wildly out of control. This girl needed a good massage and cupping session stat.

If there’s one thing we learned from the pandemic, it’s that our wellness routines are as personal as they are important. During shelter-at-home, those routines looked a bit different. For many, it meant taking a new approach to the “typical” wellness services we count on—I’m looking at you DIY haircuts, at-home waxing sessions (ouch!), and virtual swerking classes.

Now that we can leave our humble abodes to take advantage of in-person experiences again, the word “wellness” has seemingly taken on a new meaning.

Recently, we conducted another one of our famous social polls to see what wellness means to you, our Mindbody community, now that we're slowly but surely getting back to our regularly scheduled programming. We also tapped some of our most influential Mindbody business owners about the ever-evolving wellness landscape.

Here’s what you all had to say.

Wellness is more important to you than ever

According to our annual Mindbody Wellness Index, 60% of Americans say they’re more focused on their health and wellness since COVID. Consumers are now realizing they need to take greater care of themselves to optimize and preserve their health. When we asked you on Instagram how important wellness is, a whopping 98% said it was more important than ever. When it comes to how you’re practicing wellness, though, the answers were all over the board. Many of you pointed to journaling, practicing breathwork, and daily workout routines (cycling and yoga topped the list) as being the activities that help you keep your chill throughout the week.

I’m also happy to report that over 50% said you tend to feel more blessed than stressed on a daily basis—which is more than likely a big improvement. Let’s be honest, a year ago I would’ve bet a billion dollars that 99.9% of us knew no other feeling than anxiety—am I right? But even with the stress in our lives dwindling, many of you are still experiencing burnout at the end of a long work week (guilty!). But instead of succumbing to a bottle of wine for relief (please, that was so 2020), you’re unwinding by going to your favorite workout classes—with hot yoga, barre, and Pilates as your faves.

What wellness means to the pros

Let’s be honest, we should credit the business owners in this space for helping us reignite our spark when it comes to our wellness routines, right? Thanks to them, we’ve been inspired to prioritize the activities that help us feel our best. In turn, we thought it’d be interesting to learn what wellness means to them—and how that definition has changed over the past eighteen months.

Here’s what they had to say.

“Wellness is living in balance—mind, body, spirit. Highs and lows. It all ebbs and flows and we can navigate it a bit better when we take time to move, breath and remember who we are, and how we are connected to this big, beautiful world.” - Jess Pierno, Founder, Owner, and Chief Inspiration Officer of Yoga Heights

“Wellness is a true balancing of the mental, physical, and spiritual. It has definitely evolved over the years for me—from something that I just thought was about exercising and eating a healthy diet—to also incorporating balancing and healing internally and spiritually.” - Stefanie Patterson, Owner, Indianapolis Salt Cave and Halotherapy Center

“My sense of wellness has evolved from staying healthy and motivated, mind/body/spirit... to being more gentle with myself, less demanding. Accepting my limitations, taking time for resting, and gaining real clarity about what's important. I care less about what people think of me—difficult as a performer and as a business owner with so many demands on me—and more about getting quiet and tapping into the divine source inside of me that helps me discern my next move. In this way, I know my motives are as pure as possible and I'm not getting distracted—not that I don't make mistakes! Those are necessary, that's how we learn!” - Johanna Krynytzky, Owner, Hip Expressions Belly Dance Studio

“My studio name reminds us that we are constantly evolving. The past 18 months have certainly shown us that! Wellness to me means doing your best on any given day to make sure that you are taking care of yourself as best you can. It leads to resilience. Diet, exercise, sleep, a sense of community, and some form of faith. It all matters. Setbacks happen all the time, and every day is a chance to start again. We strive to be 'cheerleaders' for our clients when we sense that things are coming out of balance in their lives. So many have been with us for 18 years and are friends—they are our community and we all watch out for each other.” - Mo Wolfe, Owner and Founder, Evolution Pilates

Putting wellness into action

I think we can all agree that there isn’t one true definition of wellness anymore. To some of us, it means getting that hot yoga sesh in daily, and to others, it means carving out time to treat ourselves to a massage or manicure. As long as you’re actively pursuing wellness—whatever that means to you—you're on the right track.

Our MO has always been about connecting the world to wellness—a term that's seen a lot of change lately. Whether you’re fully embracing the in-person experience or still delighted by the convenience of practicing at-home wellness, the Mindbody app makes it easy for you to book experiences that help you feel like YOU again.

denise prichard
Written by
Denise Prichard
Senior Marketing Content Specialist
About the author
Denise Prichard is a certified yoga instructor (RYT-200) and an experienced content marketing professional with a penchant for writing compelling copy within the health, wellness and beauty industries. When she isn't writing or editing, you can find her teaching yoga classes, at a spin class or hanging out with her rescue pups.