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Swipe. Tap. Scroll. Like. Read. Repeat. Staring at social media feeds, checking texts, crafting emails, scheduling appointments—we devote an average of five hours per day to our mobile technology. We unlock our iPhones over 80 times in a 24-hour period. Our codependency to our mobile devices cannot be ignored, and it’s weighing on our well-being.
Finding a balance between leveraging our society’s addiction to mobile technology and positively influencing the state of wellness in our nation is not only a challenge, it’s solution can define our generation. But how do we solve this epidemic? We don’t let screen time destroy our well-being, we embrace it. We lead the innovation of an individualized and personalized, technology-driven wellness journey.
Here at MINDBODY, our global booking platform enables us to connect consumers to the world to fitness, wellness, and beauty through thousands of top-tier businesses and millions of classes, appointments, and services. How we utilize our data through unparalleled integrations with other social and technology partners can affect the consumption of wellness across the world.
To pivot our culture, we need to put wellness services at the forefront of technology through clear and seamless actions that don't interrupt—but decidedly disrupt—our current behavior. By working with companies like Amazon, Strava, Facebook and Instagram, we can integrate future advances in mobile, AI, and machine learning to transform the way we care for ourselves.
Our latest integration with Instagram and Facebook leverages social behavior to influence fitness and wellness. Billions of users on these social networks can now book their boutique fitness classes via a studios profile page, staying within their social ecosystem while bettering their well-being. We have partnered with Strava, the ultimate social network for athletes, to track fitness accomplishments through MINDBODY app bookings. Imagine asking Alexa to book your next aerial yoga class at a new studio or schedule a massage at your favorite spa—this is just the beginning.
The first step to redefining our societies perception of wellness begins with targeting the largest generation in U.S. history: millennials. Their affinity for technology shapes how they spend their time and money. Not only are they digitally savvy, but millennials also tend to prioritize wellness and bring fitness into their daily lives, both online and off.
“This generation has created a personalized on-demand economy. They seek value rather than price, and are spending more on experiences rather than things,” said Doug Hecht, MINDBODY SVP of Consumer Products. “They also are more aware of their health and wellness than any previous generation. They eat better, they work out more, and they track their fitness more than any generation.”
According to a study by Yahoo Health, millennials consume a large amount of health content, with 1 in 3 sharing health info through social media, websites, text or email each week. By integrating the ability to instantly book fitness classes into their social media feeds and favorite apps, their interest in wellness can only be enhanced.
By joining forces with influential global brands and leaders, it becomes our responsibility to take the necessary steps to help our society consume wellness in a way that influences our future. By working together with today’s most consumable apps, MINDBODY makes discovering, booking and engaging with fitness and wellness easier than ever, helping to shape how we utilize technology to live—and lead—our healthiest lives.
Since 1992, April has been recognized as Stress Awareness Month. It was established to help shed light on the issues behind stress, teach us how to fight it, and create methods to overcome it. While this initiative has existed just shy of three decades, this year it seems particularly important.
With a year under our belts in pandemic mode—a lot of us had to get creative when it came to keeping our cool. On top of that, everyday stresses didn’t just magically disappear during this time either. Just think about it—have you ever been in a situation that was overwhelming? Maybe you’ve had a looming deadline or a to-do list that seems, well...totally un-doable? If you’ve ever felt you were in over your head, please know you’re not alone—you never are. At one time or another, we’ve all been affected by stress—although each person may manifest it differently. Me? I'm definitely a frequent rider on the "hot mess stress express."
There are many ways to help combat stress—some of us seek out support from friends and family, while others find solace in taking up meditation or unwinding with a relaxing yoga class. Whatever helps you find peace, just keep doing you. But also know we have some resources to help you overcome stress whenever the need arises.
Here are some blog posts that are always available to you when you feel a little stressed out:
When in doubt, breathwork expert and sound healer, Shanila Sattar, always has tips to help ground yourself—especially in times of need. In this blog post, she gives you the recipe for incorporating self-love into your daily routine by encouraging us to ask ourselves these questions: How do we treat ourselves? How do we talk to ourselves? What foods are we putting into our bodies? How are we thinking about our overall well-being when practicing self-love? As we all know, self-love defines and redefines itself for everyone over the years, here are a few foundational tips to think about when easing into your self-love journey.
Yoga Nidra, or “yogic sleep,” is a practice that has been around for thousands of years and it aims to restore the mind, body, and soul through deep, guided meditation. The way it works is like the way a power nap helps one feel refreshed during a particularly exhausting day, except you aren’t technically sleeping. I describe it as a long-form of savasana—anywhere from 30 minutes to one hour. (Real talk: savasana is one of the best parts of practicing yoga, am I right?)
TLDR: I learned that I could conquer stress in a matter of minutes with Yoga Nidra.
Are we safe in saying this last year brought up a ton of emotions the likes of which we did not plan for? The good, the bad, the “unprecedented”—our hearts and minds have been taken on a wild rollercoaster ride, and for many of us, our mental health is suffering. With our minds running in thousands of directions, it’s hard to notice our own needs. Yes, our attention to the goings-on of last year is vital but caring for ourselves is as important as ever. Here are some tips from our favorite yoga instructor, Dani Schenone.
Have you been feeling it? The big emotion floating around the last year is the Big Anxiety. Coupled with the stress of what the COVID-19 pandemic has bought for millions of people, disturbed wellness routines, and worry, we have a recipe to create massive damage to ourselves. Adjusting to the new normal, with social distancing practices in place and adapting to precautions and routines, may be the root of even more anxiousness for many as we’re navigating uncharted territories.
If you've got those familiar feelings of stress and anxiety coursing through your body right now, you're definitely not alone. We get it. Times are uncertain, our mental health is taxed, we're doing what we can to reduce stress and anxiety in general, and relaxation has taken a back seat. It’s no secret that stress is proven to weaken our immunity, so now more than ever, it's important to relax, deal with what's happening, and find the coping mechanisms to help you reclaim your mental health and reduce your involvement in stressed moments. Let's deal with stress and anxiety together and see what we can do to reduce them.
Meditation will change your life if you let it. The pace of our modern life is at least ten times what it was just 10 years ago. Technology improved our lives but also created a more frenetic and stressful pace. If we decided to stop, breathe, and become more mindful, we would reduce stress and experience much more enjoyment in each moment of our everyday lives.
There’s always something to worry about. Whether it’s our career, relationships, dating, or trauma, we go through moments that bombard us with negative thoughts that can make us feel anxious and stressed. Our worries may often define our choices, our view of the world, or ourselves. This doesn’t mean they are faults, flaws, or downfalls—we just need to practice managing them in a healthy way, placing deserved value on self-care. Yoga is only one connection. Check out these seven yoga poses that can help your mind and body when you’re experiencing anxiety, depression, or overall stress.
We’re all guilty of our routines and habits running our lives at one point or another. We’re all guilty of being attached to our schedules and our to-do list. We’re all guilty of running on a loop every now and then. As the energies of 2021 continue to shift, we get to ask ourselves the intentions of why and how we are participating in the places we are participating in, the thoughts we are thinking, the habits we are cultivating, and the communities that we are a part of. This intention and mindfulness process can not only shift our own experiences but of those around us as well.
If you have found meditation to be useful in trying times, right now is an incredible time to also try virtual sound baths to receive the deep sound healing benefits. As many of us are processing a variety of emotions as a collective—stress, worry, fear, anxiety, uncertainty—we can start to cause long-term damage to our bodies, especially to our immune and nervous systems. Giving ourselves self-care in a way that is easy, non-intrusive, and simple, can be the perfect way to help your body restore.
These resources aren’t the only thing we have to help you deal with stress—they’re just the tip of the iceberg. In fact, there are tons of classes available to you on the Mindbody app and through Mindbody Flex to help you reignite your calm whenever you’re feeling overwhelmed. And always remember, at the end of the day, your best is always good enough.