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Heather White Trillfit
Wellness
Published Thursday Mar 05, 2020 by Mindbody Team

#WomeninWellness: Heather White, CEO of TRILLFIT

Dance
Fitness

“Wellness to me is feeling good in my body,” says Heather C. White, founder of Boston’s TRILLFIT. “It's feeling connected to those around me. It's feeling seen and feeling supported.” 

It was a lack of that kind of support that led to her starting TRILLFIT in 2005. At the time, she was struck by the lack of diversity in the studios and gyms she’d been trying. She didn’t feel like she belonged and stopped going entirely. 

For many people, that would be the end of the story. But Heather had a feeling other women of color were experiencing something similar. “That's how TRILLFIT was born.” 


You started TRILLFIT in 2005 and is Boston’s original hip-hop workout. What inspired you to start TRILLFIT?  

I started TRILLFIT because I was on my own fitness journey, frequenting boutique fitness studios to big luxury gyms, and was constantly confronted with the same reality: there was an overwhelming lack of diversity, I didn't feel that I belonged, and so I stopped going. I realized there might be other women of color feeling similarly, and I decided to try to create an experience to speak to them. That's how TRILLFIT was born. 

 

TRILLFIT Girls Smiling


What started as a workout has blossomed into a full-blown movement made up of people focused on inclusivity and empowerment. How has TRILLFIT shaped what success in fitness means?    

We've shown that there's a different way to do things. When we talk about Diversity, Equity, and Inclusion—one of the narratives is that it's expensive, it doesn't make financial sense, and often that's why people disregard those initiatives. For us, we made that our platform, our grounding statement. We drew a line in the sand, and we made a promise that we uphold and continue to reinforce. That's why our business has evolved into a movement. People have a reason to choose TRILLFIT, people have transformed at TRILLFIT, and the spark that they get here—affects them long after they've left. Of course, we're focused on our P&L (and we're crazy up YoY), but we've shown that you don't have to compromise your values or your mission to do that. We've shown that success can look, feel, and be different. I'm a first-time entrepreneur from a family of immigrants, and I turned down an offer for a luxury space (with free rent) to be in a neighborhood that served the community I wanted to focus on. A lot of people thought that was nuts—I credit our location and our commitment to the community as the reason we're successful. 
  

To someone who has never been to a TRILLFIT class, what can they expect? (How can they prepare/what should they bring/what are the classes like?)   

Expect to sweat, to have fun, and to meet people that truly see you. Our classes span from Cardio Dance and Boxing to Sculpt and Restore—and they are meant to complement and build upon each other. 

Woman Hip-Hop Dancing

What’s next for you and TRILLFIT?   

We're expanding our class schedule and staff, and we're launching our new community wellness program in April. You can expect to see our commitment to the community grow in a radical and actionable way. 


You run your company and are continuing to grow it every day. How do you have time to practice self-care and wellness yourself?  What’s your go-to wellness routine?  

It takes a lot of intentionality, and to be honest, I'm not the best at it. But when I do prioritize it, I love massages and spending time with my people. I work out a ton—and because my schedule is so crazy, I really focus on making sure I have time to get in the studio—and that acts as a stress reliever for me.   

 

Heather White Smiling


What does wellness personally mean to you? How can we (the public) start on our own wellness journeys?  

Wellness, to me, is feeling good in my body. It's feeling connected to those around me. It's feeling seen and feeling supported. Start by looking at yourself in the mirror and deciding that you deserve to feel good. Then make a list of the things that serve your mental, physical, and spiritual self—things that will make you feel good—and pick one. Then choose a day a time to do it. See how you feel after and repeat often :)

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Written by
Mindbody Team
Editors & Educators
About the author
We're here to provide you with the latest and greatest, tried and true wellness experiences and advice to help you live life to the fullest. From nourishing recipes and travel tips to finding the perfect sweat routine or wellness regimen—we cover it all. And if we haven't yet, it's definitely on the way.
what is wellness
Wellness
Published Wednesday Oct 06, 2021 by Denise Prichard

What is Wellness?

Expert Advice
Wellness

To say the last year and a half was tough would be an understatement. In fact, it will probably go down as one of the most difficult times for our modern generation. In one of the many social polls we conducted during the pandemic, some of you described this time as a sheer “dumpster fire” or “like stepping on a Lego.” And to be honest, I couldn’t agree more.

Luckily, we’ve been able to get back to some form of normalcy in our lives and wellness routines over the last several months. As vaccines became available to the public, wellness businesses welcomed fitness fanatics, haircut seekers, and massage lovers back to in-person wellness experiences. And thank goodness for that—my roots and horrible posture from working from my bed were both getting wildly out of control. This girl needed a good massage and cupping session stat.

If there’s one thing we learned from the pandemic, it’s that our wellness routines are as personal as they are important. During shelter-at-home, those routines looked a bit different. For many, it meant taking a new approach to the “typical” wellness services we count on—I’m looking at you DIY haircuts, at-home waxing sessions (ouch!), and virtual swerking classes.

Now that we can leave our humble abodes to take advantage of in-person experiences again, the word “wellness” has seemingly taken on a new meaning.

Recently, we conducted another one of our famous social polls to see what wellness means to you, our Mindbody community, now that we're slowly but surely getting back to our regularly scheduled programming. We also tapped some of our most influential Mindbody business owners about the ever-evolving wellness landscape.

Here’s what you all had to say.

Wellness is more important to you than ever

According to our annual Mindbody Wellness Index, 60% of Americans say they’re more focused on their health and wellness since COVID. Consumers are now realizing they need to take greater care of themselves to optimize and preserve their health. When we asked you on Instagram how important wellness is, a whopping 98% said it was more important than ever. When it comes to how you’re practicing wellness, though, the answers were all over the board. Many of you pointed to journaling, practicing breathwork, and daily workout routines (cycling and yoga topped the list) as being the activities that help you keep your chill throughout the week.

I’m also happy to report that over 50% said you tend to feel more blessed than stressed on a daily basis—which is more than likely a big improvement. Let’s be honest, a year ago I would’ve bet a billion dollars that 99.9% of us knew no other feeling than anxiety—am I right? But even with the stress in our lives dwindling, many of you are still experiencing burnout at the end of a long work week (guilty!). But instead of succumbing to a bottle of wine for relief (please, that was so 2020), you’re unwinding by going to your favorite workout classes—with hot yoga, barre, and Pilates as your faves.

What wellness means to the pros

Let’s be honest, we should credit the business owners in this space for helping us reignite our spark when it comes to our wellness routines, right? Thanks to them, we’ve been inspired to prioritize the activities that help us feel our best. In turn, we thought it’d be interesting to learn what wellness means to them—and how that definition has changed over the past eighteen months.

Here’s what they had to say.

“Wellness is living in balance—mind, body, spirit. Highs and lows. It all ebbs and flows and we can navigate it a bit better when we take time to move, breath and remember who we are, and how we are connected to this big, beautiful world.” - Jess Pierno, Founder, Owner, and Chief Inspiration Officer of Yoga Heights

“Wellness is a true balancing of the mental, physical, and spiritual. It has definitely evolved over the years for me—from something that I just thought was about exercising and eating a healthy diet—to also incorporating balancing and healing internally and spiritually.” - Stefanie Patterson, Owner, Indianapolis Salt Cave and Halotherapy Center

“My sense of wellness has evolved from staying healthy and motivated, mind/body/spirit... to being more gentle with myself, less demanding. Accepting my limitations, taking time for resting, and gaining real clarity about what's important. I care less about what people think of me—difficult as a performer and as a business owner with so many demands on me—and more about getting quiet and tapping into the divine source inside of me that helps me discern my next move. In this way, I know my motives are as pure as possible and I'm not getting distracted—not that I don't make mistakes! Those are necessary, that's how we learn!” - Johanna Krynytzky, Owner, Hip Expressions Belly Dance Studio

“My studio name reminds us that we are constantly evolving. The past 18 months have certainly shown us that! Wellness to me means doing your best on any given day to make sure that you are taking care of yourself as best you can. It leads to resilience. Diet, exercise, sleep, a sense of community, and some form of faith. It all matters. Setbacks happen all the time, and every day is a chance to start again. We strive to be 'cheerleaders' for our clients when we sense that things are coming out of balance in their lives. So many have been with us for 18 years and are friends—they are our community and we all watch out for each other.” - Mo Wolfe, Owner and Founder, Evolution Pilates

Putting wellness into action

I think we can all agree that there isn’t one true definition of wellness anymore. To some of us, it means getting that hot yoga sesh in daily, and to others, it means carving out time to treat ourselves to a massage or manicure. As long as you’re actively pursuing wellness—whatever that means to you—you're on the right track.

Our MO has always been about connecting the world to wellness—a term that's seen a lot of change lately. Whether you’re fully embracing the in-person experience or still delighted by the convenience of practicing at-home wellness, the Mindbody app makes it easy for you to book experiences that help you feel like YOU again.

denise prichard
Written by
Denise Prichard
Senior Marketing Content Specialist
About the author
Denise Prichard is a certified yoga instructor (RYT-200) and an experienced content marketing professional with a penchant for writing compelling copy within the health, wellness and beauty industries. When she isn't writing or editing, you can find her teaching yoga classes, at a spin class or hanging out with her rescue pups.